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Opportunities and pitfalls: Building and maintaining a sports nutrition brand
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With the DMAA saga fresh in everyone’s minds and the industry reeling from claims from athletes that supplements are responsible for failed doping tests, how can a brand build the science, safety, and trust to bring market success. In this webinar we invite two case studies that show how to build a successful sports nutrition brand.
Stephen Moon, Managing Director, SiS
Moderator: Shane Starling, Senior Editor, NutraIngredients.com