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Mars Food teams with Partnership for a Healthier America to improve nutrition, transparency in 5 years

To help fight the good fight against the ongoing obesity epidemic in America, Mars Food is teaming with the Partnership for a Healthier America to offer more nutritious foods and increase access to dietary information as part of its aptly named global Health & Wellbeing Ambition. 

Bakers hit out at two-year deadline for bringing in new Nutrition Facts Label

Industry body the American Bakers Association has raised concerns over changes manufacturers must make to on-pack nutrition labels.

New products gallery: From oat-packed chocolate drinks to chlorophyll water, brassica coffee & customized granola

Check out FoodNavigator-USA’s latest gallery of new products hitting US shelves this spring/summer, from probiotic-laced nut butter from Naturally More to customized granola from bear naked, Whitewave’s first foray into cold brew coffee and EPIC’s new wild game meat bars.

Organic brands Dave’s Killer Bread and Alpine bring growth to Flowers in Q1

Recent acquisitions Dave's Killer Bread and Alpine Valley Bread have prevented a year on year dip in sales at US bread giant Flowers Foods in the first quarter of 2016.

Kellogg slams 'meritless' whole grain lawsuit, but CSPI says shoppers are being misled

Most reasonable consumers would expect that crackers marketed as 'whole grain' would predominantly use whole grain flour, whereas in fact the #1 ingredient in Cheez-It Whole Grain Crackers is enriched flour, says a false advertising lawsuit filed against Kellogg this week.

US organic food & beverage sales rose 10.6% to $39.8bn in 2015, says OTA

US sales of organic food and drink surged 10.6% to $39.8bn in 2015, significantly ahead of the 3% growth in the overall food market, with some segments up more than 30% year-on-year, according to the Organic Trade Association (OTA).

Can Kellogg's new Kashi cereal help encourage more farmers to go organic?

Kashi has launched a breakfast cereal using wheat grown under a new initiative supporting farmers transitioning fields from conventional to organic crops.

NAS GM crops report will 'provide fodder for friends and foes of GE,' says plant scientist

There is no evidence that foods from genetically engineered (GE) crops are less safe to eat than their 'conventional' counterparts, according to a new report from The National Academies of Sciences, which will "provide fodder for friends and foes of GE," according to one plant scientist.

Bakery on Main benefits from gluten-free enthusiasm

Well recognized in the celiac community, mainstream enthusiasm for gluten-free fuels Bakery-on-Main's product expansion.

Improve organic product assortment, integration in stores to reach beyond core natural shoppers

Natural and organic are gaining momentum and driving sales across retail channels, but to capitalize fully on their potential stores and manufactures must work together to improve product assortment and integration throughout the store, according to an organic industry strategic advisor.  

OTA pushes for strengthened organic seed sourcing as a next step in creating seed purity standard

USDA should strengthen organic seed sourcing practices as part of a multifaceted approach to prevent unintentional contamination of organic crops with genetically modified organisms, the Organic Trade Association argues in comments submitted to the National Organic Standards Board.

Quaker Oats targeted in ‘100% natural’ lawsuit over glyphosate; but case ‘is a stretch’ for plaintiff’s bar, say attorneys

If your product contains even trace levels of pesticide residue, and you are calling it '100% natural', are you at risk of a false advertising lawsuit? Complaints filed vs Quaker Oats on Friday suggest the answer is yes, although legal experts predict the plaintiffs face an uphill battle.

5 food trends revealed by top Google searches

After suffering scorn for years from carb-counters, wheat-haters and consumers embracing a gluten-free diet, pasta is coming back in style with a vengeance, suggests analysis of Google searches. 

Online snack company NatureBox expands to brick-and-mortar with Target launch

Online subscription snack service NatureBox crosses over to the physical realm with the launch of eight products in 900 Target stores nationwide this week with the hope of reaching consumers who still prefer to buy food in brick-and-mortar stores rather than online. 

Addition of peanut flour to some Kellogg’s snacks “outrages” consumers, prompts petition

Kellogg’s efforts to appease consumers who asked it not to add peanut flour to several previously allergy-safe snacks has backfired on the manufacturer – further aggravating parents of children who are allergic to the ground nut and tarnishing the brand’s reputation in some shoppers’ eyes.

WHERE NEXT FOR ORGANICS?

From croplands to chicken coops, organic manufacturers get their hands dirty to anticipate looming shortage

Companies from Chipotle to Costco are creatively coming up with ways to keep their organic supplies steady, but mid-sized, natural category veterans are concerned about the big fish jumping into a small and shrinking pond.

GRAS process for evaluating ingredient safety threatens FDA’s mission, Sen. Markey argues

The “loose structure” and voluntary process for companies to self-determine if new ingredients are “generally recognized as safe” without required input from FDA undermines the agency’s ability to ensure the US food supply is safe and should be strengthened, Sen. Edward Markey argues.

Nearly three-quarters of families make an effort to buy organic food, OTA survey reveals

Buying organic is a top priority for many American parents, especially when it comes to the food they feed their children, according to new research form the Organic Trade Association. 

Gruma to take Mission brand into new markets as net sales grow 17% in Q1

Tortilla and corn flour supplier Gruma – owner of brands including Mission and Guerrero – has reported a 17% year on year hike in net sales in the first quarter of 2016.

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