While working at a large CPG company in 2004, Noha identified a gap in the marketplace: real, simple, healthy food.
She launched Peeled Snacks to meet this consumer demand for clean labels and to motivate "big" food companies to follow suit. A decade later, the food world has evolved into a fast-changing and growing landscape, especially in healthy snacks.
Noha will talk about how small and large food companies can adapt to meet consumer needs and create strong connections to build their brands.
Founder & president