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 Latest consumer trends & market trends, from gluten-free to single-serve coffee

Markets

How big is the gluten-free market? What percentage of coffee is now sold in a K-Cup? How are food brands using social media to engage with consumers? Stay up speed with the latest consumer trends and market developments here.

One for the girls? Hype Energy targets US market, with some help from Kim Kardashian and Candice Swanepoel…

As brand managers at Monster and Red Bull are well aware, their audience has always extended well-beyond extreme sports enthusiasts. But boy-racers still seem to dominate much of their marketing,...

Best practices in ingredient marketing

Anderson Partners: Ingredient suppliers have a brand story to tell, too

Ingredient suppliers are taking on expanded roles in the packaged food and beverage industry beyond just selling ingredients, from research and development to consulting. 

Food manufacturers divulge chemical use; shouldn’t be the last word, CSPI says

The Grocery Manufacturers Association (GMA) has decided to share its database on how food manufacturers use chemicals that are Generally Recognized As Safe (GRAS) with the US Food and Drug Administration,...

Accelerating move toward plant proteins shakes up sports nutrition market, expert says

A continued move toward plant proteins will be one of the major trends of the sports nutrition marketplace in the coming 12 months, according to market watcher Tom Vierhile, innovation...

Food brands missing the boat on digital couponing

Although grocery lags other sectors when it comes to e-commerce, the effects of digital marketing are beginning to show, as a growing number of shoppers seek out coupons before and...

Kidney disease patients unable to discern phosphorus levels in foods, AND claims

Nutrition Facts overhaul a missed chance to label phosphorus: AND

The FDA’s proposed revamp of the Nutrition Facts panel misses a public health opportunity to mandate disclosure of phosphorus content on nutrition labels, despite the micronutrient’s association with adverse outcomes...

Big interview: Dave Asprey, CEO of Bulletproof Exec

Bulletproof coffee: start of a revolution or a magic elixir?

For the creator of Bulletproof Coffee, the butter-infused, "low-toxin" coffee that’s created something of a media storm, the epiphany of the Bulletproof lifestyle came (as epiphanies sometimes seem wont to...

Target the trendsetters: Young men most likely to eat insects, finds research

Young men are likely to be the ‘trendsetters’ in adopting insects into the Western diet, according to a new European study.

Young people eating snacks to ‘round out’ meals, says NPD Group

Younger consumers are reaching for snacks to accompany and round out meals, and the better-for-you category is set to benefit most, finds The NPD Group.

Private label takeover imminent? Picture more complex, says Hartman Group

Despite market watchers’ predictions that private label will all but take over the world, its share of the packaged food market has remained relatively flat since 2008. 

Protein2o CEO: There’s a gap in the market for lower calorie, great-tasting protein beverages

While there is no shortage of high-protein shakes gracing shelves at mainstream as well as specialty retailers these days, there is a gap in the market for more refreshing beverages...

What new gluten-free product launches, market analysis tell us

The gluten-free definition has been standardized; now what?

Aug. 5 marked the deadline for manufacturers making voluntary gluten-free label claims to ensure they meet the FDA’s definition of a gluten-free food (less than 20 parts per million of...

Special edition: Natural & Clean Label Trends

RD: ‘Natural’ claim tarnished, but still meaningful

Despite the legal hot water in which many manufacturers and retailers have found themselves in recent months over “natural” and its growing list of synonyms, the term likely won’t disappear...

News in brief

Breakfast in America: Goodbye cold cereal, hello hot cereal, breakfast sandwiches

As we head into the weekend, here are some facts and figures on what Americans eat for breakfast compiled by Nielsen:

Big interview: Joseph Montgomery III, CEO of Agro Innova

Suavva taps ‘unexploited’ part of the cacao fruit: the pulp

A long beloved refreshment for cacao plantation workers—albeit previously underused part of the cacao fruit—the nutritional powerhouse cacao pulp is making its way to US supermarket shelves in smoothie form....

Chasing umami: the rise and rise of fermented food

At the intersection of consumers’ growing interest in bold, spicy flavors, health and a desire to expand their horizons through food, fermented foods have re-entered the spotlight owing to their...

WhiteWave pulling carrageenan from Silk, Horizon

Citing mounting consumer pressure, WhiteWave Foods says it will remove carrageenan from its Silk and Horizon brands.

Natural vs organic: What’s the difference, and do shoppers care?

How clean is your label, and who decides - plaintiff's attorneys or Whole Foods Market? Are ‘all-natural’ claims still resonating with consumers or are other on-pack cues more important? And...

Special edition: Natural & Clean Label Trends

Slowdown in natural claims ‘inevitable’, say market researchers

Natural claims on food and beverage products appear to be leveling off, according to recent product launch data from market research firms Datamonitor and Mintel. 

All-natural snacking trend is starting to falter, says Datamonitor

The all-natural snack phenomenon has peaked in developed markets, faltering under a raft of lawsuits, says a Datamonitor Consumer analyst.

Gallup: Americans still avoid fat over carbs; RD says still too much federal emphasis on low fat

Nearly twice as many Americans say they are actively trying to avoid fat in their diet (56%) as those who say they’re actively avoiding carbohydrates (29%), according to a Gallup...

News in brief

Dollar General trumps Dollar Tree bid with $9.7bn offer to acquire Family Dollar

Dollar General has made a $78.50 per share cash offer to buy Family Dollar, trumping a $74.50/share offer made by Dollar Tree last month.

Chia kill step crucial, says Glanbia: Raw seed benefits don’t mean anything if it's not safe

Given the recent concerns surrounding safe supply of chia seed coupled with rising consumer demand for minimally processed ingredients, Anne Brown, general manager of Glanbia Nutritionals’ Next Generation Grains processor,...

First half of 2014 brings record sales of RSPO Certified Sustainable Palm Oil

Demand for the sustainable oil is rising faster than supply for the first time as total sales of Certified Sustainable Palm Oil (CSPO) reach more than 2.4 million metric tonnes (MT).

Coca-Cola partnership with Monster Beverage a "huge win" for both companies, say analysts

Taking a significant minority stake in Monster Beverage Corp rather than launching a full-scale takeover is a smart move on Coca-Cola’s part, boosting its participation in one of the beverage...