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Cargill has launched Truvia Baking Blend, a combination of its Truvia-branded stevia high intensity sweetener and sugar with 75% fewer calories than sugar.
The product, which bakes and browns like sugar, provides 190 calories per half-cup, but the same sweetness as one cup of sugar with 760 calories.
Cooks are advised to use half as much when substituting for sugar in recipes.
Click here to read the latest market research on stevia in bakery applications.
