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US halal market opportunities largely untapped

4 commentsBy Caroline Scott- Thomas , 26-Mar-2012
Last updated on 26-Mar-2012 at 14:51 GMT

US halal market opportunities largely untapped
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Halal consumers spend $20bn on food in the United States each year but few manufacturers are tapping into this affluent market segment, according to director of halal market development at IFANCA (Islamic Food and Nutrition Council of America) Asma Ahad.

Speaking to FoodNavigator-USA at the Research Chefs Association conference in San Antonio, Texas, Ahad said that globalization of the food and ingredient supply chain has meant it has become much easier for food manufacturers to gain halal certification, as many more suppliers carry certified ingredient lines, suitable for many different global markets, than they did even ten years ago.

She added that manufacturers might consider offering halal certified products in much the same way as they might consider offering gluten-free products, or foods that are suitable for diabetics – as part of a product portfolio that caters to different lifestyle and dietary choices.

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4 comments (Comments are now closed)

Contact for Islamic Food and Nutrition Council of America (IFANCA)

IFANCA can be easily contacted for product development and R&D collaboration around halal-certified products through their website:

www.ifanca.org
Email: halal@ifanca.org
Phone: 847-993-0034

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Posted by IFANCA
27 March 2012 | 18h32

Opportunity

Please contact for developing team effort in this area for food development.
debandjerome@earthlink.net
Notate Halal meat products in subject line

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Posted by Jerry
27 March 2012 | 15h58

partnership possbilities

this is a good opportunity. I'm open for invistigating collaboration options to make something happen. kindly post contacts to discuss details..

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Posted by Hossam
26 March 2012 | 17h41

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