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Beverage Innovation Online Event 2015

Beverage Innovation 2015

Wednesday February 4, 2015

Diet soda is in a funk, while ‘real sugar’ is back in vogue. Energy is hot, but caffeine is still controversial. Maple water is bang-on-trend, but will it really become the next coconut water? And will Pepsi True & Coca-Cola Life revitalize the cola market, or are today’s more demanding and sophisticated consumers looking for more than refreshment and ‘no-artificial’ claims from their beverage calories these days?

From almond milk to coffee-fruit smoothies, HPP juices, ‘craft’ cola, chia drinks, protein shakes and kombucha, the beverage market is a hotbed of innovation. But what distinguishes the winners from the losers, how easy is it to build distribution, and how difficult is it to finance and grow a beverage business before you get big enough to interest VCs or strategic investors?

In our unique free-to-attend online Beverage Innovation Summit, FoodNavigator-USA and BeverageDaily have brought together market researchers, innovation experts, social media gurus and the founders of some of the most successful beverage brands in the business from Mamma Chia to KeVita to talk about what’s hot, what’s not, what’s next, and what keeps them awake at night.

Conference programme webinars:
BIT15-Ingredion-Develop beverages with rich foam for memorable drinking experiences

Develop beverages with rich foam for memorable drinking experiences - by Ingredion

Dinah Diaz - Ingredion, Donna Brooks - Ingredion

Stand out in the competitive beverage marketplace and satisfy consumers’ thirst for fun by adding...

BIT15-WRBM#1-The Fairlife Mission: From Core Power to Ultra-Filtered Milk

The Fairlife Mission: From Core Power to Ultra-Filtered Milk - by William Reed Business Media

Ben Bouckley - BeverageDaily.com, Steve Jones - Fairlife

The Coca-Cola Company invested in Chicago-based co-operative Fairlife LLC in December 2012, and since then...

BIT15-Glanbia-Grains and Seeds in Beverages: Capturing New Opportunities through Plant-Based

Grains and Seeds in Beverages: Capturing New Opportunities through Plant-Based Ingredients - by GLANBIA NUTRITIONALS INC.

Mark Smith - Glanbia Nutritionals, Nicole Rees - Glanbia Nutritionals

Ingredients such as chia, ancient grains and flaxseed have captured the interest of health-conscious consumers,...

BIT15-AIDP-Industry Experts Perspectives on Plant Proteins

Industry Experts Perspectives on Plant Proteins - by AIDP, Inc

Alan Rillorta - AIDP, Inc., Dr. Doug Kalman - Director in the Endocrinology Research Lab at Miami Research Associates, Dr. Jennifer Gu - AIDP, Inc., Kathy Lund - AIDP, Inc.

AIDP is a leader in functional ingredients, with a focus on extensively researched products that...

BI15-WRBM2-Beverage trend-watching: What’s hot, what’s not, what’s next

Beverage trend-watching: What’s hot, what’s not, what’s next? - by William Reed Business Media

Craig McCarthy - Altitude, Elaine Watson - FoodNavigator-USA, Jonas Feliciano - Euromonitor International, Reuben Canada - Jin+Ja, Tom Burkemper - 7-Eleven

What are the fastest-growing beverage categories and which consumer trends are successful firms tapping into?...

BI15-VIRUN-The Holy Grail of Functional Beverages

The Holy Grail of Functional Beverages - by VIRUN®

Philip James Bromley - Virun

Just as with the search for the Fountain of Youth, The Lost Arc or the...

BI15-WRBM-SOCIAL LISTENING PANEL: Big Data and Big Beverage

SOCIAL LISTENING PANEL: Big Data and Big Beverage - by William Reed Business Media

Jeffrey Chester - The Center for Digital Democracy, Maggie Hennessy - FoodNavigator-USA, Pamela Naumes - Bolthouse Farms Inc.

Social media has forever changed the way consumers talk to one another (and the way...

BI15-DuPont-Protein Beverages: Formulating for Success

Protein Beverages: Formulating for Success - by DuPont Nutrition & Health

George Rakes - DuPont Nutrition & Health

With annual sales approaching $9B, the US protein beverage market is thriving.  The category has...

BI15-WRBM-Beverage entrepreneurs panel debate: From maple water to kombucha

Beverage entrepreneurs panel debate: From maple water to kombucha - by William Reed Business Media

Bill Moses - KeVita, Chris Reed - Reed's Inc, Elaine Watson - FoodNavigator-USA, Janie Hoffman - Mamma Chia, Seth Goldman - Honest Tea, Shaun Roberts - KonaRed, Valentina Cugnasca - Vertical Water

FoodNavigator-USA & BeverageDaily have gathered together CEOs from some of the most innovative beverage companies...

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