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Trends > Food labeling and marketing
Food labeling and marketing
Manufacturers use numerous tools for positioning their products on the market, including on-pack symbols and claims, innovative advertising campaigns, and social media. The focus of food marketers may be firmly on the bottom line - but they are under increasing pressure to keep an eye on ethics too.
Organic sector pinched by GMO tainting in seed and feed, Organic Valley CEO says
Organic Valley recently announced a plan to distribute more than $1 million in grants to fund research, education and advocacy on the production of organic foods. The grants have long...
GMA: Banning, taxing or restricting access to certain foods or beverages will not solve the obesity problem
“Public policy proposals to ban, tax or restrict consumer access to certain foods or beverages will not solve the obesity problem”, the Grocery Manufacturers Association (GMA) has insisted, following the...
Special Edition: New trends in weight management
Portion control key to fighting obesity, expert says
Food has gone through a technological revolution in the US in the last 50 years. Food is available in more variety, in more forms and in more combinations than ever...
Special edition: New trends in weight management
A conversation with Margo Wootan, CSPI: ‘On a good day, I think my job is totally do-able; on a bad day I feel completely overwhelmed’
With its flair for sound bites -‘soda is a slow-acting but ruthlessly efficient bioweapon’ - and its undisputed PR skills (remember those diabetic bears? ), the Center for Science in the...
Special edition: New trends in weight management
Euromonitor: Boundaries between ‘diet’ foods and ‘regular’ foods are blurring
As food marketers focus more on positive nutrition than ‘food minus’ concepts, the boundaries between ‘diet’ foods and ‘regular’ foods are becoming increasingly blurred, says Euromonitor International.
Calorie labels are ‘wildly misleading’ claim experts
Calorie labels are misleading consumers by underestimating the energy content of processed foods and exaggerating that of raw ingredients, experts have warned.
Make use of deadline extension to comment on FSMA rules, consultant urges industry
Food consultant Ben England is urging food producers and importers to comment on two proposed rules issued by FDA under FSMA, and the agency has just made that easier by...
Is the 'there is no such thing as bad foods, only bad diets' argument helpful?
A new position statement from the Academy of Nutrition and Dietetics (AND) which can be paraphrased as 'there is no such thing as good and bad foods, only good and...
‘Somewhat unusual’ FDA consent decree requires company to retain a labeling expert
The FDA has issued a consent decree against a Puerto Rican beverage manufacturer that requires the company to retain a team of experts, including a food labeling expert, to ensure...
General Mills agrees to $8.5m settlement over YoPlus health claims
General Mills has agreed to pay $8.5m to settle a lawsuit that alleged it launched a national marketing campaign for its Yoplait YoPlus probiotic yogurt products in the US based on misleading...
Lobbying by agri-business killed New Mexico GMO labeling Bill, claim supporters
Supporters of a New Mexico Senate bill proposing mandatory labeling for genetically engineered food and feed say they are disappointed it died on the Senate floor last week, but remain...
Restaurants wax, food retailer prepared meals wane, report says
Now that the US economy is limping back to somewhere close to where it was before the financial debacle of 2008, consumers are feeling a bit more flush and are...
Big Interview: Sean Kelly, CEO, H.U.M.A.N. Healthy Vending
H.U.M.A.N. Healthy Vending CEO: 'In 5-10 years, healthy vending will be the norm'
Can schools and offices make money selling healthy food - instead of soda, candy and chips - from vending machines?
Calories per pack or per serving? Why small changes to the Nutrition Facts panel could make a big difference
Ever eaten a grab-bag of chips or a 20oz bottle of Mountain Dew only to discover you’ve just wolfed down twice the calories you thought because these products - which...
Academy of Nutrition and Dietetics Draws Advocacy Fire
Coke stresses US health ‘mission’ after AND draws advocacy fire
The Coca-Cola Company tells BeverageDaily.com it is fully committed to improving US health by partnering groups such as the Academy of Nutrition and Dietetics (AND), after an advocacy report claimed...
Organic grocery chain CEO bans products marketed to kids with cartoon characters: 'I think that kind of marketing is sleazy...'
A Washington D.C. area organic food store chain has pulled all products from its shelves that are marketed directly to children via the inclusion of images of cartoon characters from...
News in brief
Unilever CEO: 'Magnum is one of the greatest success stories in the history of consumer goods'
Sales of upmarket ice cream brand Magnum have almost doubled to more than €1billion in the four years since Paul Polman took the helm at Unilever, making it “one of...
Frito-Lay v Pringles: Two snack titans on Facebook
PepsiCo and Kellogg lead the global snacks market with Frito-Lay and Pringles, but who fares better in the realms of Facebook and why does this matter?
Seven things soda makers should do to tackle obesity…
While cynics might not be persuaded by Coke’s new ads promoting the role it is playing in tackling obesity, the soft drinks industry is increasing efforts to help consumers make...
News in brief
Yoplait targets tweens with Pro-Force Greek yogurt
Yoplait is expanding its portfolio in the fast-growing Greek yogurt sector with a new product targeting tweens.
Pharrell Williams: Diageo’s ‘critical and avoidable mistakes’ killed Q Qream dream
Pharrell Williams claims he created Q Qream liqueur “to celebrate the beautiful, independent and sophisticated women of today”. However, the dream went sour after partner Diageo did not keep to...
Too many eco-labels could hinder uptake, says Organic Monitor
A proliferation of eco-labels could have adverse consequences, as food manufacturers question the value of certification schemes in light of a fragmented market and multiple fees, according to Organic Monitor.
FTC: Snacks marketed to kids showed ‘minimal or no improvements in nutrition from 2006 to 2009’
While there were small nutritional improvements in most foods marketed to children from 2006 to 2009, snacks promoted to kids “showed minimal or no improvements” while cereals targeting young people...
General Mills’ agreement to change Fruit Roll-Ups labeling is a ‘step in the right direction’, says CSPI
General Mills has taken a ‘step in the right direction’ as it agrees to improve its Fruit Roll-Up labeling in light of a class action lawsuit, the Center for Science...
Big interview: Ryan Black, founder and CEO, Sambazon
Surfing, super fruits and social justice: Sambazon and the genesis of an Amazonian super food empire
Want a dictionary definition of 'high-achiever'? Meet Ryan Black, a former NFL player and surfer who went on holiday to Brazil in his early 20s in search of waves and came...
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