Mio liquid water enhancers’ brand refresh blends flavor and function to provide a simple solution for consumers with multiple beverage needs, as well as bright packaging that communicates wellness, Samantha Mills, director of brand communications for...
While alternative protein sales and units declined notably in recent years, players cite improved food science, commercial scale, production and navigation of retailer expectations during the Natural Products Expo West event last month.
Consumers increasingly are weary of “drinking empty calories,” and are instead looking for less sugar and more functional benefits from their beverages – be it enhanced hydration, gut-health support, mood and mental health management or permissible indulgence...
Despite declining sales and investment in the alternative protein industry in recent years, the segment is seeing early green shoots that suggest category stakeholders may be clawing their way out of the trough of disillusionment and up the other side...
The debut of breakfast brand Evergreen’s Waffles 'N' Bites at Natural Products Expo West last month taps into a growing consumer demand for handheld and “snackable quick breakfast formats,” and frozen quick options, which Innova Market Insights...
Beverage brand MyMuse worked closely with social media personality and singer Dixie D'Amelio to develop a new caffeine-free, passionfruit-flavored functional soda and enhance the company's symbiotic influencer marketing strategy as “a brand...
Japan’s 2foods sets itself apart in the American market and meets consumer demand for plant-based products with a clean label and a unique taste and texture profile with the US debut of its three-in-one dessert Gâteau Chocolate at Natural Products Expo...
La Colombe’s new RTD Draft Lattes use the same technology as its draft lattes in its cafes to deliver the same velvety foam finish in five flavors, in addition to three plant-based formats, which are all part of the brand’s new redesign.
Berlin-based food-tech startup Nosh.bio is overcoming capacity constraints that have hampered other fermentation-derived alternative protein players by developing a proprietary production process that is “minimal, scalable and sustainable” and by teaming...
With an infusion of $52m in Series B funding closed last month, Serenity Kids will drive growth and innovation to provide diverse, nutritious baby food inspired by global cuisine.
FDA’s recent acknowledgement that low-sugar tea and chocolate maker Oobli’s novel sweet protein sourced from the Oubli fruit and produced via precision fermentation is Generally Recognized As Safe will grease the rails for the California-based company...
Sweet and salty better-for-you almond mix brand SkinnyDipped featured its latest snack flavors, upcoming nut butter line and brand redesign at Natural Products Expo West last month.
Nearly nine out of 10 consumers snack daily to fuel their busy days, carve out a mindful moment of ‘me time,’ and connect with family and friends – but according to Mondelez International’s recently released 5th State of Snacking report, what they are...
The seafood industry needs coordinated data collection and standardization to reduce the risk of illegal, unregulated and unrecorded seafood, explained Sara Bratager, food traceability and food safety scientist at the Global Food Traceability Center (GFTC)...
The market for functional hydrocolloids used in foods is stabilizing after a “challenging couple of years,” in which supply chain disruptions during the pandemic triggered selective price hikes and a subsequent drop as food manufacturers scaled back purchases,...
Rahm Roast takes an extra step to ensure a clean label for its single-origin, Guatemalan coffee beans through a patented double cleaning process to remove mold and toxins, company President Duqeusne Cook explained to FoodNavigator-USA.
Canned seafood brand, Safe Catch, initially began as a technology company that tested and analyzed fish tissue samples for heavy metals within seconds, which was later implemented into the brand’s standard that contained metals “10 times below the FDA...
Unsurprisingly, the current state of play in the US is causing deep concern in the food industry: especially for those producers that sell products across multiple states. It's turning into a quagmire to stay ahead of the latest regulatory developments...
Despite buckwheat’s status as a superfood staple in many parts of the world, including as the base for soba noodles in Japan and in kasha in Ukraine, the protein- and fiber-packed pyramid-shaped seed has struggled to secure a stable spot in the US diet...
The collagen trend is on an upwards trajectory, particularly in food and drink. In our latest new product development round-up, we look at a new tea inspired by collagen (it contains collagen peptides). Elsewhere, plant-based continues to trend and UK...
Mason Dixie Foods' transition from foodservice to retail, including Whole Foods and Costco, allowed the brand to tap into whitespace in frozen breakfast foods with a healthy halo and clean label, Ayeshah Abuelhiga, the brand’s founder and CEO, explained...
In this episode of Startup Spotlight, Jon Katz, founder of baked oat and seed bar brand, Amia Snacks, focused on using functional ingredients to address migraines, as outlined by a trigger-free diet, which includes eliminatings ingredients that may trigger...
Danone wants to entice more Americans – especially young generations – to eat more yogurt, more often and across more dayparts with the launch of its Remix platform, which offers consumers the ability to “mix in” to yogurt crunchy, chewy, sweet and salty...
Women’s health issues that have long been taboo are starting to come to the forefront of marketing, research and innovation, but many brands still do not know how to talk about them – a challenge that NielsenIQ is addressing with the help of neuroscientists.
Emotional Utility Beverage sparkling functional drinks were developed to provide a functional, healthy tool to support consumers’ evolving emotional and cognitive states, Charles Gores, chairman and owner of Emotional Utility Beverage, explained to FoodNavigator-USA...
Consumers increasingly want food that is not only good for them, but also good for the planet and those who work the land, which is why Daily Harvest is teaming with industry leaders and USDA to help more farmers – including small-scale BIPOC farmers...
The Light + Fit campaign is designed to “inspire women to crave more beyond yogurt” through packaging redesigns from female artists and a grant program partnership with the Female Founder Collective, Jessica Grane, senior director of marketing, Dannon,...
Once Upon a Farm’s A2/A2 Whole Milk Shakes and Smoothies launch leverages the company’s established presence in plant-based children’s nutrition and responsible ingredient sourcing, the company’s C-suite team explained to FoodNavigator-USA during the...
A third of global consumers consider cheese a staple, with most buying the dairy product because they love the flavor or are drawn to its health benefits, according to Innova Market Insights, but industry innovators add those are not the only reasons...
Bovine collagen infused Pretty Tasty Tea may be new to the functional beverage space, after launching in February, but the team behind the beauty-from-within brand includes industry veterans with deep expertise in distribution strategy and retail management...
Pickle Juice’s research-backed proprietary blend of acetic acid and natural ingredients was developed to relieve muscle cramping quickly, while tasting like pickles without having anything “to do with pickles,” Fillip Keuppens, the company’s EVP, explained...
In an era of rising health consciousness, the confectionery industry finds itself at a crossroads. Traditionally associated with indulgence and guilty pleasures, confectionery products are now undergoing a transformation to meet the demands of a more...
A ‘vegan’ label does not mean a food is safe to eat for those with allergies to animal products. New research shows the public is dangerously unaware of this distinction.
Launching its premium extra virgin olive oil in 2023, Heraclea Food Co. has focused its efforts on raising consumer awareness on transparency and both environmental and social responsibility within the olive oil industry, Berk Bahceci, founder, Heraclea,...
We’re getting ready for Easter in this week’s new-product roundup. There’s everything from egg-cellent (not sorry!) mini-egg ice cream to egg-citing (still not sorry!) dairy-free chocolate eggs. There’s also a range of drinks from energy-sparking mixers...
From Cadbury Mini Eggs Chocolate Cookies to a Popcorn Easter Egg, there’s certainly a bounty available for chocoholics. But Easter isn’t all about chocolate, so we’re also shining a spotlight on better-for-you Welch’s Fruit ‘n Yogurt Eggs, a Moist Supreme...
The World Health Organization has funded research analysing the nutritional composition of ultra-processed plant-based burgers, and the findings are out.
The bosses of major food companies were pressed about increasing their profits as consumers struggled with food affordability. Dairy and agriculture industry reps were also questioned about the impact of inflation on farmers.
The joint venture’s recent launch, Oscar Mayer’s NotHotDogs and NotSausages, is an opportunity bring more consumers into the category “and achieve mainstream adoption by making the food more approachable and improving taste, texture, variety and availability,”...
Seaweed’s versatility as a regenerative crop was on display at Natural Products Expo West in Anaheim, Calif., last week, with brands highlighting its nutrition, texture and environmental benefits in products ranging from seaweed bacon to kelp puffs.
The gut health trend is one of the single biggest changes to hit the food and drinks industry in recent decades. So what are gut-loving consumers buying and what gut-friendly products will we see next?
With the launch of a lower-priced but still premium Essential Infant Formula at Natural Products Expo West last week, Australian-made infant and toddler nutrition company Aussie Bubs also revealed a new look designed to better appeal to the American consumer.
Emphasizing the value of exisiting products appeared to trump breakthrough innovation this year at Natural Products Expo West where many companies either introduced smaller sizes of existing SKUs to lower the entry point or more prominently called out...
Sales of clean label products are outperforming total store sales, according to new research from the Acosta Group which also found consumer interest in products free of “bad” ingredients or “chemicals” is rising alongside high-profile state legislation...
FoodNavigator-USA's free editorial webinar 'The Future of Seafood' is available on demand and explores how plant-based Bettafish, acquaculture brand Local Coho and cultivated seafood Forsea Foods maximize taste, nutrition and environmental...
Consumer appetite for gut-health friendly foods shows no signs of abating as understanding of its impact on overall health continues to grow. But how will this trend evolve and grow in the future?
Seafood suppliers increasingly need to navigate a complex landscape of ethical, regenerative, and eco-friendly certifications, which can feel like a "juggling act" that confuses consumers, Dean Hrabar, marketing and business development manager...
Consumer interest in baking and sourdough, which spiked during the pandemic before dipping slightly as the world reopened, is resurging with a particular interest in savory options and simplified weeknight solutions, according to King Arthur Baking Company....
Can the humble hotdog help slow or even reverse the negative effects of climate change? According to natural and organic meat brand Applegate Farms the answer is yes – especially if it is made with regeneratively farmed beef, which the company is committing...