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Health & Wellness

Health & Wellness

Health and wellness is about healthy food. But it's also about emotional wellbeing, according to market experts at Mintel, who argue that a premium private label mac & cheese might fit in just as neatly with a wellness concept as a functional beverage. Is it good for you? Maybe not in the strictest sense, but is it about ‘wellness’ in a broader sense? You bet. It’s comforting and wholesome, and it makes you feel good.  

Stonyfield Organic survey explores consumer attitudes toward probiotics for babies

While researching the ‘probiotic for babies’ market landscape, Stonyfield paired with ORC International to conduct a survey and found that 77% of parents with children under two do not incorporate...

AQUAhydrate targets 'everyday warriors' as premium pH segment continues to grow

Celebrity-backed AQUAhydrate has doubled its distribution over the past 18 months from around 30,000 to 60,000 outlets by appealing to a broad set of ‘everyday warriors’ it claims are seeking...

An apple, or five, a day could help keep COPD away in men who smoke, research suggests

New research suggests there could be something to the old adage an apple a day helps keep the doctor away – at least with regards to chronic lung disease in...

State bills call for warnings about risks associated with synthetic dyes & sugar-sweetened beverages

Two California state senate bills would mandate controversial warnings on some foods and beverages, and if enacted could start a domino effect among other like-minded states, potentially creating a patchwork...

NEW PRODUCTS GALLERY: Fat is back, protein is (still) hot and sugar is out…

Check out FoodNavigator-USA’s latest gallery of new products hitting US shelves, where we see plant-based protein creeping into everything from hot cereal to shakes, bars, chips and bites; coupled with...

Guest article

Did a Nobel Laureate spark the obesity epidemic?

The old discussions about the causes of obesity are becoming lame. Certainly it is true that societies are gravitating to large serving sizes, that processed food lacks specific micronutrients and...

Arctic Apple could be Litmus test for future of GM foods, Rabobank analysts suggest

When the Arctic Apple hits select store shelves this month as one of the first products genetically modified for consumers’ benefit, it will serve as a line in the sand...

Snacking Innovation Summit trend-watching: Mini-meals, tapas-style eating, and hero SKUs

The trend towards continuous grazing throughout the day will create new ‘multi-temperature’ snacking opportunities for manufacturers as a ‘tapas-style’ approach to eating gains momentum, predicted panelists at the FoodNavigator-USA/BakeryandSnacks snacking...

Bone broth sales more than tripled in 2016, albeit off a very small base

The bone broth category (shelf-stable and refrigerated) is pretty small in the scheme of things, but it’s growing rapidly, with US retail sales more than tripling to $19.7m in the...

Ripple ‘Not Milk?’ campaign brands almond milk a ‘sham’ and tackles dairy over sat fat, sugar and sustainability

Pea protein-fueled brand Ripple has weighed into plant-based ‘milk’ debate with a provocative new media campaign that challenges the nutritional and environmental credentials of dairy milk, but also brands almond...

Kevin Klock: ‘Now we have created a real brand identity’

Sparkling ICE unveils $37m ad campaign, queries soda tax inconsistencies: 'It's a mess'

Talking Rain Beverage Co has unveiled a $37m national ad campaign that president Kevin Klock says will give Sparkling ICE a stronger brand identity – something it has historically lacked,...

High prices, consumer confusion & store placement hold back organic from full sales potential

Sales of natural and organic products may be steadily increasing – and even outpacing that of the overall food industry – but three main barriers continue to hold them back...

All dietary protein contributes to good muscle health, study suggests

A high protein intake from any protein dense food regardless of its source - plant or animal - can improve muscle health, according to US researchers.

Univar and TerraVia ink deal to bring whole algae to Europe

Ingredients distributor Univar has inked a deal to bring TerraVia’s AlgaVia brand of whole algae ingredients to Europe.

Researchers: 'We consider this to be a major breakthrough'

Gut bacteria linked to development of Alzheimer’s disease: Mouse data

Intestinal bacteria can accelerate the development of Alzheimer's disease, say researchers who suggest their findings could open new opportunities for preventing and even reversing the disease through the gut.

Pasta Chips, Bow Ties, on course to generate revenues of $15m in 2017

From edgy to mainstream: Finding the sweet spot in the snacks market

Snack brands that want to break through the $2-3m revenue barrier have to appeal to mainstream shoppers as well as trend-setters in New York or L.A. says serial snacking entrepreneur...

Sleepy US $1.1bn cottage cheese category is ripe for disruption, says Muuna

Forty years ago, the US cottage cheese market was twice the size of the yogurt market. Today, yogurt (at $7.68bn) is seven times bigger in dollar terms than cottage cheese...

Coca-Cola’s fairlife launches ‘Superkids’ milk

Coca-Cola’s ultra-filtered premium milk fairlife has launched a children’s ‘Superkids’ variety, available in white milk and chocolate milk. 

New dressings from Bolthouse Farms target underserved overlap between organic and better-for-you

Bolthouse Farms expands its footprint in the crowded dressing category with the launch of a new premium line that fills the whitespace in the unexpectedly bare overlap between organic and...

Daiya Foods VP: The Dairy Pride Act is a solution looking for a problem

The Dairy Pride Act, which seeks to crack down on the use of dairy-derived labels for plant-based products on the grounds shoppers are being misled, is a “solution looking for...

a2 Milk USA CEO: Plant-based ‘milk’ labeling is misleading, but it’s not what’s killing the dairy milk market

The dairy lobby is justifiably frustrated about the widespread use of dairy-terms (milk, cheese, yogurt) to describe plant-based products, but it also needs to focus on its own game to...

CAUGHT ON CAMERA AT THE 2017 WINTER FANCY FOOD SHOW

The Good Bean: ‘We want to make bean nutrition accessible, delicious and affordable’

If pulse-based snacks (made with beans, peas, chickpeas, or lentils) were seen as niche, ‘natural,’ products a few years ago, they are firmly in the mainstream in 2017, says the...

In the $28bn ice cream category, ‘free from’ drives growth, says Packaged Facts

According to retail data company Packaged Facts, “food industry marketers are astutely churning out a variety of healthier, yet still decadent, frozen treats to please modern American consumers.”

Drinking vinegar could be the next kombucha if it can overcome four major hurdles

While most Americans remain unfamiliar with drinking vinegar, the category is gaining traction and could be the next kombucha if manufacturers work together to promote its many benefits and uses,...

Soup-To-Nuts Podcast: Separating fact from fiction when formulating with probiotics

Once restricted to a handful of products, such as yogurt, probiotics are enjoying unprecedented popularity and are popping up in unexpected places with many bold health claims, but not everything...

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