Beverage brand MyMuse worked closely with social media personality and singer Dixie D'Amelio to develop a new caffeine-free, passionfruit-flavored functional soda and enhance the company's symbiotic influencer marketing strategy as “a brand...
The plant-based meat market could grow by providing options to omnivores and consumers embracing a high-protein, low-meat diet, the Good Food Institute (GFI) shared in its annual State of the Industry report.
Nourish Ingredients, a pioneer in the emerging ‘animal-free’ speciality fat segment, is expanding into non-dairy with the debut of Creamilux – a low-inclusion lipid that recreates the rich, creamy mouthfeel, taste and emulsification properties of dairy...
KIND Snacks continues its exploration of health-forward snack bars and granola with a particular emphasis on savory and fruit ingredients in the brand’s expansive launch, which was showcased during a media event at its test kitchen in New York on April...
Berlin-based food-tech startup Nosh.bio is overcoming capacity constraints that have hampered other fermentation-derived alternative protein players by developing a proprietary production process that is “minimal, scalable and sustainable” and by teaming...
The premium price associated with better-for-you products might be a purchase barrier for consumers, almost half (41%) of whom say these products cost too much, according to data from Nutiani's global trend report.
With an infusion of $52m in Series B funding closed last month, Serenity Kids will drive growth and innovation to provide diverse, nutritious baby food inspired by global cuisine.
FDA’s recent acknowledgement that low-sugar tea and chocolate maker Oobli’s novel sweet protein sourced from the Oubli fruit and produced via precision fermentation is Generally Recognized As Safe will grease the rails for the California-based company...
This is the question posed by researchers, who also wanted to find out whether swapping out sugar for artificial and natural sweeteners reduces blood sugar levels.
Sweet and salty better-for-you almond mix brand SkinnyDipped featured its latest snack flavors, upcoming nut butter line and brand redesign at Natural Products Expo West last month.
Nearly nine out of 10 consumers snack daily to fuel their busy days, carve out a mindful moment of ‘me time,’ and connect with family and friends – but according to Mondelez International’s recently released 5th State of Snacking report, what they are...
The market for functional hydrocolloids used in foods is stabilizing after a “challenging couple of years,” in which supply chain disruptions during the pandemic triggered selective price hikes and a subsequent drop as food manufacturers scaled back purchases,...
PLANTSTRONG Foods is creating plant-based milk with fortified nutrients to differentiate in the category as the company aggressively grows its direct-to-consumer (DTC) channel.
Canned seafood brand, Safe Catch, initially began as a technology company that tested and analyzed fish tissue samples for heavy metals within seconds, which was later implemented into the brand’s standard that contained metals “10 times below the FDA...
Despite buckwheat’s status as a superfood staple in many parts of the world, including as the base for soba noodles in Japan and in kasha in Ukraine, the protein- and fiber-packed pyramid-shaped seed has struggled to secure a stable spot in the US diet...
Mason Dixie Foods' transition from foodservice to retail, including Whole Foods and Costco, allowed the brand to tap into whitespace in frozen breakfast foods with a healthy halo and clean label, Ayeshah Abuelhiga, the brand’s founder and CEO, explained...
Personalised nutrition has immense potential for extremely bespoke nutritional benefits to consumers. But for such a niche category, how does a company communicate this potential?
Brand building platform Spring Foods is on a mission to revive what it says is the lost flavor, nutrition and virtue of bread with the launch of Essential – a certified organic, ready-to-bake bread line that is building on the success of the company’s...
In this episode of Startup Spotlight, Jon Katz, founder of baked oat and seed bar brand, Amia Snacks, focused on using functional ingredients to address migraines, as outlined by a trigger-free diet, which includes eliminatings ingredients that may trigger...
Canadian ingredient manufacturer Comet now converts an annual four million kilograms of agricultural waste harvested from Danish farmlands into dietary fibers for use in supplements, foods and beverages.
Danone wants to entice more Americans – especially young generations – to eat more yogurt, more often and across more dayparts with the launch of its Remix platform, which offers consumers the ability to “mix in” to yogurt crunchy, chewy, sweet and salty...
Women’s health issues that have long been taboo are starting to come to the forefront of marketing, research and innovation, but many brands still do not know how to talk about them – a challenge that NielsenIQ is addressing with the help of neuroscientists.
Emotional Utility Beverage sparkling functional drinks were developed to provide a functional, healthy tool to support consumers’ evolving emotional and cognitive states, Charles Gores, chairman and owner of Emotional Utility Beverage, explained to FoodNavigator-USA...
Bananas offer flavor and nutrition to consumers, and Banana Water is tapping into its global popularity through its RTD beverage using only the fruit, Rich Roth, operations assistant, FruitaBio, explained to FoodNavigator-USA at Natural Products Expo...
Consumers increasingly want food that is not only good for them, but also good for the planet and those who work the land, which is why Daily Harvest is teaming with industry leaders and USDA to help more farmers – including small-scale BIPOC farmers...
From cognition and immunity to gut-skin health and menopause, Jordan Dow, vice president at Kerry ProActive Health, discussed a range of topics at this year’s Expo West trade show.
Once Upon a Farm’s A2/A2 Whole Milk Shakes and Smoothies launch leverages the company’s established presence in plant-based children’s nutrition and responsible ingredient sourcing, the company’s C-suite team explained to FoodNavigator-USA during the...
IFF is helping CPG brands tap into whitespace in the dairy category by assisting with the creation of lactose-free dairy products and low-sugar yogurts with its portfolio of ingredients and capabilities, two company executives told FoodNavigator-USA....
Consumers continue to consistently buy dairy despite steep price hikes due to inflation, but many are trading down to private label or buying less to stretch their budgets – elevating the need for promotions, innovation and clear communication to drive...
A third of global consumers consider cheese a staple, with most buying the dairy product because they love the flavor or are drawn to its health benefits, according to Innova Market Insights, but industry innovators add those are not the only reasons...
Pickle Juice’s research-backed proprietary blend of acetic acid and natural ingredients was developed to relieve muscle cramping quickly, while tasting like pickles without having anything “to do with pickles,” Fillip Keuppens, the company’s EVP, explained...
The nutrition requirements of individuals with endometriosis are often overlooked, industry experts highlighted in a recent webinar, however some brands are aiming to offer symptom support for those tired of being 'pigeonholed'.
In fact, none of the 1,297 complementary foods tested from six companies were up to scratch, according to the Access to Nutrition Initiative. The food makers disagree.
Through its patented technology that both replicates the delicate microalgae environment and extract its bioactive compounds from biomass, Microphyt is able to produce microalgae at scale in its Montpelier, France facility for a range of food and beverage...
As consumer concerns rise over a variety of food ingredients and food additive bans increase, the non-profit Clean Label Project is helping brands make sense of it all, the organization’s executive director Jaclyn Bowen told FoodNavigator-USA in an interview...
In an era of rising health consciousness, the confectionery industry finds itself at a crossroads. Traditionally associated with indulgence and guilty pleasures, confectionery products are now undergoing a transformation to meet the demands of a more...
The popularity of kimchi has been growing in recent years as consumers enjoy it for it’s gut-friendly properties as well as its taste. But is it also an aid to weight loss?
Launching its premium extra virgin olive oil in 2023, Heraclea Food Co. has focused its efforts on raising consumer awareness on transparency and both environmental and social responsibility within the olive oil industry, Berk Bahceci, founder, Heraclea,...
Biotechnology company Checkerspot has reproduced an essential human milk fat by fermenting microalgae at scale for the development of infant formula that replicates the nutritional benefits of breastfeeding.
The recent import alert grants FDA the authorization to prohibit entry of human food products into the US if they are contaminated with a broad range of synthetic chemicals that are deemed harmful for human consumption and the environment.
The diamond-water paradox was a puzzle to the man that coined the term, economist Adam Smith. Although water is, unarguably, more valuable to humans, why do diamonds command a higher price?
Human activity has significantly altered the freshwater cycle. But is this change reversible, and if not, what does it mean for the future of food and water supplies?
Fusing together adaptogens with single-origin coffee, subscription-based Zend Coffee features functional coffee blends that support skin, cognitive, immunity and emotional health using responsibly sourced coffee beans – a blurred category that the company’s...
From infancy through to adolescence, nutrition is essential in ensuring a healthy body and mind for our youngsters. So how can this be achieved and what it the food industry doing to help parents?
The World Health Organization has funded research analysing the nutritional composition of ultra-processed plant-based burgers, and the findings are out.
Seaweed’s versatility as a regenerative crop was on display at Natural Products Expo West in Anaheim, Calif., last week, with brands highlighting its nutrition, texture and environmental benefits in products ranging from seaweed bacon to kelp puffs.
The gut health trend is one of the single biggest changes to hit the food and drinks industry in recent decades. So what are gut-loving consumers buying and what gut-friendly products will we see next?
Functional food trends are driven by more than just taste: they’re driven by human need. With AI, the market can be analysed and the needs driving consumption understood.
