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Why can't companies sell to whoever they want?

Everyone has a target market, why can't companies just honestly sell directly to that market? If the male/female roles were reversed here, would you even notice? And as the Jupiler hater says, just don't buy it. It shouldn't be wrong to know your customer and sell to them. If you feel excluded, do like the anti-Jupiler in the above comment and drink something else! It's not about you, really.

Posted by contrarian
15 October 2011 | 21h27

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Back to: ‘Not for women’: Tongue-in-cheek or just plain sexist?

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