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  Former FDA official on GMO labeling: ‘Science doesn’t always win’Whether the food industry likes it or not, when it comes to GMO labeling, the “train appears... |
 Victory for Dannon, General Mills and Cabot in ‘frivolous’ yogurt identity lawsuitsDannon, General Mills and Cabot have emerged victorious in a legal wrangle over the definition of ‘yogurt’... |
 We should get down to 2,300mg sodium/day, but data does not support 1,500mg target, says IOMNew research supports significant reductions in sodium from where most Americans are today, but does not justify... |
 The American diet: One continuous snack? And why more people skip lunch than breakfastThe percentage of energy derived from snacks in the American diet has increased from 12% in the... |
 Kraft CEO: 'We will not tolerate incursions into our market share'Tony Vernon, CEO of Kraft Foods Inc., says the company will ramp up its revitalizing of iconic... |
 Hain Celestial: ‘We are much further down the road on non-GMO than any other company out there…’The price differential between Hain Celestial’s brands and mainstream grocery brands will close over time as the... |
 Drug, club and foodservice: The next big growth opportunities for gluten-free?Drug stores, club stores and the foodservice market could be the next big areas of opportunity for... |
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I found the ad to be shockingly offensive as well. It seemed as if they outright backslapped half of their potential market. What were they thinking?
It's fine to target market, but there's ways sufficiently less crude. Look at Axe and Old Spice.
Posted by Valerie Lynn
02 November 2011 | 05h48