SUBSCRIBE

Breaking News on Food & Beverage Development - North AmericaEU edition | Asian edition

Report abuse about a comment

Lost touch with reality?

It seems that those who don't work with patients often are the most vocal when it comes to asking for the demise of "junk food manufacturers". The reality check is that companies who make sugary sodas and empty calorie snack foods aren't going away anytime soon. And we can thank, in part, the present American lifestyle, palate and pocketbook for that.

What makes more sense, to me, is to work together with industry to shift the landscape of their product offerings by creating demand for delicious and fun products that are truly good for you (notice that "delicious" and "fun" trumped "good for you" for order of importance?). RDs and AND are helping to change that landscape by working with, not against the food industry.

Fruits and vegetables are abundantly available and most have already received the memo that they are "good for you" but current consumption trends are abysmal. RDs understand that dilemma and get that simply telling people to "Eat This, Don't Eat That" doesn't work long term, regardless of the health benefits of doing so. We eat not only for health and sustenance...we eat for enjoyment, too.

In the trenches, RDs are working with the public to make healthy eating doable by focusing on good dietary habits and NOT by demonizing food. It took working with thousands of patients for nearly three decades to come to this reality. Good nutrition will never happen unless taste and enjoyment are assured. And yes, that may mean including moderate amounts of some of those "bad" foods.

Posted by David Grotto, RD, LDN
12 February 2013 | 18h11

Please fill in the box below to tell us why you feel the post breaks our rules. When you are finished, click on "Send" so that it can be reviewed by a moderator.

Your name *
Your email *

We will not publish your email on the site

Reason *

Back to: Is the 'there is no such thing as bad foods, only bad diets' argument helpful?

Spotlight

FNCE 2014 highlights part 1: Protein red hot, fermentation on fire

FNCE 2014 highlights part one: Protein still red hot, fermentation on fire, and why self-discipline won’t defeat obesity

We’ve never had access to more information about how to get healthy. So why are two thirds...

‘Robust evidence’ supports oat beta-glucan’s cholesterol-lowering potential

‘Robust evidence’ supports oat beta-glucan’s cholesterol-lowering potential

Daily consumption of at least 3 grams of oat beta-glucan may reduce cholesterol levels, with greater effects...

AquaBall CEO: We have the ability to have 5% of the kids beverage market within 18 months

AquaBall CEO: We have the ability to have 5% of the kids beverage market within 18 months

After 18 months of rapid growth and a summer of reflection, True Drinks is ready to accelerate...

Time for the DGAC to look again at choline?

90% of Americans don't get enough choline. So why isn't it higher up the food policy agenda?

As the 2015 Dietary Guidelines for Americans are developed, there has been a lot of heated debate...

Jin+Ja on track to quadruple revenues in 2014

Spicy, sophisticated, and growing very, very, fast: Jin+Ja on track to quadruple revenues in 2014

From kombucha to craft beer, US consumers are demanding more sophisticated beverages, and they don’t get much...

What will we be eating in 2050? IFT FutureFood 2050

What will we be eating in 2050? From 3D printed snacks and lab meat to insect protein

What will we be eating in 2050? Insect bars, 3D printed food, lab meat and personalized nutrition...

Evolva on synthetic biology: Its faster, cheaper & more sustainable.
Interview: Neil Goldsmith, CEO, Evolva

Synthetic biology is cheaper, faster, and more sustainable, says Evolva CEO: 'We’re proud of what we do'

What’s more sustainable? Using acres of land, water and energy to grow plants that produce minuscule quantities...

KeVita CEO on probiotics, kombucha, and 'astounding negligence'
'Many kombucha makers are thumbing their nose at the regulators'

KeVita CEO: If you want to succeed in this industry, you’ve got to pitch your tent and plan on camping out for a while

In 2010, KeVita sparkling organic probiotic beverages were available in a handful of Whole Foods stores in...

Sprouted seeds! The meteoric rise of Way Better Snacks
Consumers want to see what you are putting into the product as well as what isn’t in there

The meteoric rise of Way Better Snacks: ‘All-natural’ is all very well, but what really matters is nutrient density

With revenues going from zero to “north of $20m” in three years, the growth of Way Better...

Key Industry Events

 

Access all events listing

Our events, Events from partners...