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It seems that those who don't work with patients often are the most vocal when it comes to asking for the demise of "junk food manufacturers". The reality check is that companies who make sugary sodas and empty calorie snack foods aren't going away anytime soon. And we can thank, in part, the present American lifestyle, palate and pocketbook for that.
What makes more sense, to me, is to work together with industry to shift the landscape of their product offerings by creating demand for delicious and fun products that are truly good for you (notice that "delicious" and "fun" trumped "good for you" for order of importance?). RDs and AND are helping to change that landscape by working with, not against the food industry.
Fruits and vegetables are abundantly available and most have already received the memo that they are "good for you" but current consumption trends are abysmal. RDs understand that dilemma and get that simply telling people to "Eat This, Don't Eat That" doesn't work long term, regardless of the health benefits of doing so. We eat not only for health and sustenance...we eat for enjoyment, too.
In the trenches, RDs are working with the public to make healthy eating doable by focusing on good dietary habits and NOT by demonizing food. It took working with thousands of patients for nearly three decades to come to this reality. Good nutrition will never happen unless taste and enjoyment are assured. And yes, that may mean including moderate amounts of some of those "bad" foods.
Posted by David Grotto, RD, LDN12 February 2013 | 18h11
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