Knowledge gap over antioxidants, probiotics, lutein, flavonoids and zeaxanthin
Perhaps not surprisingly, awareness levels about antioxidants, probiotics, lutein, flavonoids and zeaxanthin remain pretty low, with 71%, 59% and 56% of consumers saying they didn't know if they were consuming enough zeaxanthin, flavonoids or lutein respectively, to get a health benefit.
Awareness about antioxidants and probiotics was higher, with 25% and 37% (respectively) of consumers saying they they didn't know if they were consuming enough to get a health benefit.