Lance spotlights on-the-go snack options
Nearly half of all eating occasions in the US are now snacks or mini meals, according to a recent report from trendwatcher Hartman Group. Lance is spotlighting its cracker sandwich lines in an effort to attract the busy consumer in search of a variety of options.
Made with real cheese, real (Lance-made) peanut butter and real big flavor, Lancecracker sandwiches are packed with up to 6 grams of protein, a key differentiator in the increasingly crowded grab-and-go space.
The featured Lance varieties are:
- Reduced Fat Toastchee with Real Peanut Butter
- Xtra Fulls Toasty Crackers with Real Peanut Butter
- Xtra Fulls Toastchee with Real Peanut Butter
- Cheese Lovers Variety Pack
- Bolds Cracker Sandwiches – Bolds, made with real cheese and free of added preservatives, are featured in three flavors: Buffalo Wing Blue Cheese, Pizza and Bacon Cheddar
- Toasty Crackers with Cheddar Cheese – Combines four cheese flavors for dairy lovers: Captain's Wafers Crackers Real Cheese Grilled Cheese, Nip Chee with Real Cheddar Cheese, Toasty Crackers with Cheddar Cheese and Captain's Wafers Crackers Cream Cheese & Chive
- Captain Wafers Crackers Variety Pack – The four flavors of cracker sandwiches are: Captain's Wafers Crackers with Peanut Butter & Honey, Captain's Wafers Crackers Real Cheese Grilled Cheese, Captain's Wafers Crackers Four Cheese and Captain's Wafers Crackers Cream Cheese & Chive
