Suavva smoothie delivers natural energy with cacao
By Maggie Hennessy
- Last updated on
Agro Innova is capitalizing on the widespread appeal of cacao and consumers’ love affair with energy with its ready-to-drink cacao fruit smoothie, Suavva. The antioxidant-rich, gluten-free line is made by gently extracting the pulp of the “naturally energizing” cacao fruit to maintain the health benefits of the essential vitamins and minerals, says Agro Innova’s CEO, Joseph Montgomery III. Other flavors include Merry Mango, Blissful Berry and Chocolatey Cheer.
The energy category continues to evolve past mere caffeine delivery to incorporate concepts such as sustained energy—as consumers appear open to lots of foods and drinks that will give them a boost, according to Mintel.