DRINKmaple maple water in 2,000+ stores 18 months after launch
Less than two years after launch, Boston-based maple water brand DRINKmaple is available in 2,000+ stores including Ahold (Stop & Shop, Martin's Food Markets and Giant Food Stores), Wegmans, H-E-B, and Whole Foods Market, and is establishing an international footprint in the UK and Australia.
“Since launching the business less than two years ago, we have experienced overwhelming reception to the brand and loyalty to our product,” said co-founder and CEO Kate Weiler in a distribution update this week.
DRINKmaple is also available at Amazon, fitness studios, restaurants and cafes, added Weiler, who discovered maple water on a trip to Quebec in 2013, fell in love with it, and found she couldn’t buy it anywhere when she got back to the US.
Maple water (maple sap) is the nutrient-rich sap tapped directly from a maple tree and has a delicate, slightly sweet flavor, and naturally low sugar content that many consumers prefer over coconut water, said Weiler.
