Vegan Rob’s taps into moringa trend
Vegan Rob’s is tapping into the superfood trend with its new Moringa Puffs, which combine moringa with homegrown grain sorghum “as a healthy foundation that is less processed and produces great crunch,”says founder and snacking guru Robert Ehrlich.
The leaves of the Moringa Oleifera plant, which grows in Africa, India, southern and central America and Hawaii, produce a rich green – but tart tasting - dry powder that is high in protein (27% by weight, with all eight essential amino acids), vitamin A, calcium (2g per 100g of dry leaf powder) and vitamin C (17.3mg per 100g).
But they are also high in iron (28mg per 100g), potassium (1.3g per 100g) and B vitamins, Vitamin D, Vitamin E and Vitamin K.