All news articles for November 2017

FOOD VISION USA 2017: ‘You can’t create authenticity from a focus group’

Can big food still innovate?

FOOD VISION USA 2017: ‘You can’t create authenticity in a focus group’

By Elaine Watson

Will big food companies increasingly buy in innovation and serve as scale up platforms for more 'authentic' small brands they didn’t create, or can they make their legacy brands resonate with new generations of consumers? Here’s what we learned...

GUEST ARTICLE: Is plant-based the new gluten-free?

GUEST ARTICLE: Is plant-based the new gluten-free?

By William Dowling, research manager, CircleUp

The plant-based movement is easier to understand when considering it alongside another trend that proved to be a financial boon for brands: gluten-free.

Mondelez under fire as plaintiff’s bar turns up the heat on sugar in belVita

Mondelez under fire as plaintiff’s bar turns up the heat on sugar

By Elaine Watson

There are multiple holes in a new proposed class action complaint filed vs Mondelez over sugar levels in its belVita range, say attorneys. However, the recent shift away from fat to sugar as public enemy #1 has clearly emboldened the plaintiff’s bar.

SodaStream has gained in-store distribution for its zero-calorie flavors line, Fruit Drops.

SodaStream launches fruit essences line in US retailers

By Mary Ellen Shoup

Sparkling water brand SodaStream has introduced Fruit Drops - a range of bottled flavor essences - in US brick & mortar retailers, as the company aims to make sparkling water part of consumers' daily routines.

Hershey Ice Breakers Ice Cubes a standout player in declining market. ©GettyImages/ludypro1

Datagraphics

Spit out: Gum declines continue in the US

By Oliver Nieburg

Chewing gum sales in the US have continued to fall in the first half of 2017, according to data from IRI, but Hershey is bucking the trend.

Follow us

Products

View more

Webinars