Let's talk about sugar...
Concern about sugar content was an aspect the parents panel was acutely attuned to and modifying items such as juice by adding water to reduce the sugar content in their child’s diet and incorporated honey and maple syrup as a replacement to cane sugar were some strategies for keeping sugar consumption in check.
Quotes from parent panelists:
“Sugar is the one area I’m willing to spend more money on the lower-sugar option,” shared one parent.
“Overall, we’re looking to avoid added sugars,” shared another panelist.
“To me, it comes down to how many grams.”
“To me sugar is sugar, it doesn’t matter where it’s derived.”
“I think there are some brands that set the threshold for sugar content within that category. The only category we don’t consume is orange juice because of the sheer amount of sugar.”