Oh! That’s (double) creamy: Danone taps into high fat dairy trend
Danone North America is also tapping into the ‘fat is back’ trend with Oh!, a double-cream yogurt (8.5% milkfat) under the Oikos brand that will roll out nationwide in 2019.
Available in Lemon Sweet Cream Delight, Magnificent Mixed Berry Rhubarb, Salt-Dusted Caramel Crème and Honey Drizzled Blueberry flavors, Oikos Oh! will have an MSRP of $1.49.