Manufacturers

Bai poised to become a national brand

Bai poised to become a national brand

By Maggie Hennessy

On the heels of Bai Brands' Midwest rollout of its caffeinated functional beverage line (to cap off a year of 400% growth) the New Jersey-based company is eyeing nationwide distribution to 12,000 retail outlets within the next 12 months.

Global non-GMO market could reach $800bn by 2017; demand not unanimous

Global non-GMO market could reach $800bn by 2017; demand not unanimous

By Maggie Hennessy

The global market for non-GMO food and beverage products shows great promise in the coming years, but its success is far from guaranteed, as global consumer support for mandatory GMO labeling is mixed, and there is little indication of a surge toward...

In Zone Brands, which has experienced double-digit growth over the past four years, expects the re-branding of its juice products in 2014 to jumpstart “upper double-digit growth” on the heels of positive response from retailers

In Zone rebrands with eye on leading healthy kids’ juice category

By Maggie Hennessy

The best way to stand out in the highly fragmented, albeit growing, kids’ beverage market is to establish clear branding and messaging, a mantra that led Atlanta-based healthy children’s beverage maker In Zone Brands to rebrand its TummyTickler Tots,...

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