Manufacturers

Tony Vernon: 'In some ways, we have to unlearn what we believed to work in the past'

Kraft: 'We have to unlearn what we believed to work in the past'

The food industry is caught up in a promotional trap, says Kraft CEO: ‘All of us have to realize it’s not the long-term way to run a business’

By Elaine Watson

Trade spending is not delivering in the way that it used to, and if the food industry wants to deliver profitable growth, it needs to reallocate resources into bigger and better innovations and brand-building - which “requires discipline”, says Kraft...

Mars claims solid plant fat holds the key to caramel water migration issues

Patent watch

Watertight idea? Mars files patent for multi-texture caramel

By Annie Harrison-Dunn

Mars has filed a patent for ‘multi-texture’ caramel products, using a method that prevents moisture migration from caramel to crispy components without the need for a fat-based moisture barrier.

Added sugar from soda, energy and sports drinks accounts for a fairly modest 4.9% of total energy in the American diet

Added sugars account for 14.1% of total energy intakes for Americans

What are the biggest contributors of added sugars to the US diet?

By Elaine Watson

While we tend to assume that fast food outlets (the bottomless soda cup) contribute a disproportionate amount of added sugar to the US diet compared with store-bought groceries, new data shows that the reverse is actually true.

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