Manufacturers

‘Elaborate con!’ CSPI threat to sue Campbell's on V8 juice marketing

'OUR LABELS COMPLY WITH ALL LAWS & GOVERNMENT REGULATIONS': CAMPBELL'S

‘An elaborate con!’ CSPI threatens to sue Campbell's over V8 juice marketing

By Ben BOUCKLEY

The Center for Science in the Public Interest (CSPI) today threatened to sue Campbell's Soup Company alleging that it makes misleading statements about the juice content, nutritional value and healthfulness of V8 juices sold in the US.

C-stores are all about snacks, portability and immediate consumption, says General Mills' head of convenience category management

Dispatches from Sweets & Snacks Expo 2014

General Mills: We're committed to driving growth in c-store snacking

By Kacey CULLINEY

Merchandizing gaps in convenience stores need to be plugged and snack makers must collaborate to drive progress forward, says the category development head at General Mills Convenience as it launches Nature Valley c-store tailored products.

While microwave popcorn is in decline, sales of ready-to-eat popcorn have been growing strongly in recent years, says Diamond Foods

Diamond Foods bets big on ready-to-eat popcorn as category tops $600m

By Elaine Watson

The US ready-to-eat popcorn category has been “growing in the double-digits for the past 3-4 years” and is now worth “north of $600m in annual [retail] sales”, according to Diamond Foods CEO Brain Driscoll, who says new launches under the Kettle and Pop...

Companies that include input from sales at critical stages of the new product development process tend to pick more winners, says Affinnova

Why are so many CPG innovators frustrated and demotivated?

By Elaine Watson

Many people developing new products at CPG companies feel frustrated and demotivated according to a new survey, which probably comes as no surprise given the high failure rate in the trade. But looking at what firms that produce more winners have in common...

Nestlé said its patent-pending bite-size sports nutrition snacks were portable and tasty compared to performance bars on the market

Patent watch

Nestlé files patent for bite-size sports snacks

By Kacey CULLINEY

Nestlé has filed a patent for high-carb and high-protein bite-size dough snacks for athletes and health-conscious consumers looking to manage nutritional intake before and during exercise.

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