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Chobani Smooth hits stores this month (MSRP $1.79 for a 2-pack) and is available in peach, strawberry, vanilla, blueberry, and black cherry flavors

COO: 'We’re in a stable financial position both from an operating point of view and a capital point of view'

Chobani moves beyond Greek with Smooth launch: 'We're a yogurt company, not a Greek yogurt company'

By Elaine WATSON

Chobani – which disrupted the US dairy category a decade ago with its Greek yogurt – is now aiming to do the same in the non-Greek segment with the launch of Chobani Smooth, a low fat, mild-tasting blended fruit yogurt with twice the protein, 25% less...

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