People

Seth Kaufman:

'We’re confident that with this change, consumers will come back into the Diet Pepsi franchise'

Pepsi exec: Aspartame is the #1 reason why US consumers say they are drinking less diet cola

By Elaine Watson

To those arguing that replacing one artificial sweetener (aspartame) with another (sucralose) won’t arrest flagging sales of Diet Pepsi, PepsiCo SVP Seth Kaufman told FoodNavigator-USA that consumer research had singled out aspartame – rather that artificial...

Chobani joins trade mission to Cuba led by Andrew Cuomo

Chobani CEO joins trade mission to Cuba led by Andrew Cuomo

By Elaine Watson

Chobani founder and CEO Hamdi Ulukaya has joined other business leaders on a trade mission to Cuba led by New York Governor Andrew Cuomo - the first governor-led state trade mission to Cuba since President Obama began the process to normalize diplomatic...

David Youngerman: 'Always keep a shortlist of superstars you might need to reach out to at some point in future.'

Millennials have a general distrust of big companies and a different set of priorities than baby boomers

Recruitment focus: ‘The consumer products industry is facing a serious talent shortage’

By Elaine Watson

While working at sexy new food & beverage companies such as Hampton Creek or Suja Juice sounds like a pretty exciting way to earn a living, the most talented people coming out of business school today are still more likely to pick technology or investment...

Launched in 2009, Bai Brands has grown extremely rapidly in the past three years, generating revenues of $5.2m in 2012; $17m in 2013, and a predicted $50m in 2014. In 2015, it's aiming for $100m

Dr Pepper invests $15m in minority stake in Bai Brands

By Elaine Watson

Dr Pepper Snapple Group has invested $15m in a minority stake in Bai Brands, which has generated explosive growth in multiple retail channels with its 'antioxidant infusion' low-calorie Bai5 beverages.

Mark Singleton: 'Snack taxes are punitive; to punish one sector of the food economy for obesity defies all logic'

60-second interview: Mark Singleton, outgoing chairman of the Snack Food Association; vice president of sales & marketing, Rudolph Foods

SFA outgoing chairman: The lines between meals & snacks are blurring; we’ve seen remarkable changes in consumption patterns

By Elaine Watson

According to the March 2015 report of the Dietary Guidelines Advisory Committee, most Americans now consume two or three snacks a day - news that came as no surprise to the outgoing chairman of the Snack Food Association, Mark Singleton. Elaine Watson...

Kraft's net revenues fell 0.1% to $18.2bn in 2014, which CEO John Cahill described as a “difficult and disappointing” year

Big CPG firms are not nimble enough to innovate and align with changing consumer tastes, says TABS Group founder

Heinz-Kraft merger comes from weakness, not strength, says CPG expert: ‘It’s almost as if the large tier one guys have surrendered’

By Elaine Watson

The impending marriage of Heinz and Kraft Foods Group will create a $29bn consumer packaged goods powerhouse. But is bigger always better, or are megadeals like this more about making money for lawyers and shareholders than delighting consumers and driving...

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