Sectors

Solving the unhealthy = tasty dilemma

Solving the unhealthy = tasty dilemma

By Maggie Hennessy

As the number of overweight and obese people worldwide continues to climb, policymakers and public health officials are scratching their heads over how to stimulate healthier food choices among consumers. 

Blurred lines? Where retail meets foodservice

Supermarket insights from the 2014 NRA Show

Blurred lines? Where retail meets foodservice

By Maggie Hennessy

Just because you sell your products at retail doesn’t mean you aren’t also competing with the restaurant industry. 

Enjoy Life's Joel Warady: “We want to capture the consumer when they’re doing research online before going to the store, making sure our communication is there when they’re researching a product and its nutritional facts—ensuring they can find all that on their mobile device. Mobile is everything.

Enjoy Life: With marketing, mobile is everything

By Maggie Hennessy

Gluten-free and allergy-friendly packaged foods manufacturer Enjoy Life Foods understands the particular importance of word of mouth when it comes to its customers, and the firm has embraced the next generation of this through its investments in social...

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