Healthy Foods

Protein: the bridge to fitness for the rest of us

By Maggie Hennessy

We have become a nation of fitness and nutrition go-getters, as evidenced by the skyrocketing number of fitness and nutrition apps and the mainstreaming of the sports nutrition market. 

Gallery: The top ingredients for cognitive health

Special edition: Cognitive health

Gallery: The top ingredients for cognitive health

By Stephen Daniells

Memory, attention and focus, development, mood; there are numerous ways that a nutrient or ingredient can affect cognitive health. But which have the most science, how do they work, and how are they performing in the market. Check out our gallery of the...

Brand awareness of the “Fruits & Veggies – More Matters” slogan and logo increased from 11% in 2007 to 26% in 2012, though consumption levels remained unchanged, at 1.8 cups per day.

Are ‘eat more fruit and veg’ campaigns actually working?

By Maggie Hennessy

Policy efforts to increase fruit and vegetable consumption across the developed world have resulted in modest gains and increased awareness (most notably among children), yet largely they’ve fallen short in impacting long-term consumption behavior, according...

Consumers say it’s natural if it comes from a plant: PureCircle

Dispatches from IFT 2014

Consumers say it’s natural if it comes from a plant: PureCircle

By Maggie Hennessy

Obviously taste rules when it comes to any food or beverage. But many consumers are also looking for indications that what they’re eating has been minimally “messed with”—hence the growing incidence of “all natural” and related terms on product labels. 

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