Prepared Foods

85% of CPG firms surveyed think they are spending too much on trade funding, and would like to divert more cash to more strategic, brand building activities

More than half of CPG firms say their trade spending programs are 'ineffective'

Are you getting enough bang for your trade spending bucks? No, say CPG firms

By Elaine Watson

It will probably not surprise food & beverage CEOs to learn that most CPG firms responded with a resounding ‘NO’ when asked in a recent survey if they were getting a decent bang for their trade spending bucks. But why is there so much frustration?

Cargill's Michael Martin on the slow volume growth of finely textured beef:

Record beef prices see FTB volumes increase, albeit slowly: Cargill

Is finely textured beef staging a comeback?

By Maggie Hennessy

Could record ground beef prices in the US mean a return to finely textured beef (FTB)? 

Special K sales slump: 'Obviously there’s a concern… They need to do something to keep people interesting in the brand, says Mintel innovation head

Special K US annual sales slump 9.7%

By Kacey CULLINEY

US total sales for Special K dropped $56m for the year; a slump that could be rescued with lifestyle-focused NPD, says the head of innovation at Mintel.

Photo from CouponQueen.com

Food brands missing the boat on digital couponing

By Maggie Hennessy

Although grocery lags other sectors when it comes to e-commerce, the effects of digital marketing are beginning to show, as a growing number of shoppers seek out coupons before and during store trips. But the majority of food brands have yet to shift...

AND's Pepin Tuma: “Consumers probably are not aware of the ubiquity of phosphorous in foods, because not only is the content not required to be listed on the label...but phosphorus additives are typically unaccounted in the estimated phosphorus content of processed foods because food manufacturers are not required to list their quantities.

Kidney disease patients unable to discern phosphorus levels in foods, AND claims

Nutrition Facts overhaul a missed chance to label phosphorus: AND

By Maggie Hennessy

The FDA’s proposed revamp of the Nutrition Facts panel misses a public health opportunity to mandate disclosure of phosphorus content on nutrition labels, despite the micronutrient’s association with adverse outcomes among kidney patients and growing...

Catherine Adams Hutt:

Special edition: Natural & Clean Label Trends

RD: ‘Natural’ claim tarnished, but still meaningful

By Maggie Hennessy

Despite the legal hot water in which many manufacturers and retailers have found themselves in recent months over “natural” and its growing list of synonyms, the term likely won’t disappear from food and beverage product labels any time soon, as consumers...

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