Launching online and in Erewhon and Lazy Acres stores in Los Angeles this month, Lumen hemp elixir is a HPP (high pressure processed) superfood shot with a 60-day shelf life featuring cold pressed hemp juice and on-trend ingredients such as ashwagandha...
The FDA recently reiterated that adding CBD to foods or supplements is illegal, regardless of the new hemp provisions in the Farm Bill, as it was first investigated as a drug. However, it is now “taking new steps to evaluate” whether to issue regulations...
While some commentators predict hemp-derived CBD (cannabidiol) could burn brightly and then fizzle out if consumers lose interest and plaintiff’s attorneys challenge product claims, the fact remains that consumers are buying it, and coming back to buy...