The first cohort of Mars’ SEEDS of CHANGE accelerator shines a light on where the food giant predicts consumer preferences are heading with a heavy focus on plant-based, world-flavors and time-saving short-cuts for easy-meal solutions.
The Cereal School sugar-free cereals have taken off in online sales (selling out of stock multiple times since launching in November last year). Now the brand is hitting its stride ready to take on the wave of new customers, says co-founder Dylan Kaplan.
Want to get feedback on your new child-focused food or beverage launch, brand, or business, from our expert panel in front of a live audience in Chicago on the opening night of our FOOD FOR KIDS summit in Chicago on November 18-20?
Huel, a "complete nutrition brand" making nutrient-packed powders and ready-to-drink products, has taken off in the US where founder Julian Hearn expects to hit $27m in revenue by the end 2019.
Sales of new keto-friendly cereal Magic Spoon have exceeded expectations, say founders Gabi Lewis and Greg Sewitz, who claim to have sold “far more than we projected even in our most aggressive projections,” in the first three months.
Starting or running a business is undeniably hard – for everyone. Even if someone appears to be strolling down easy street, chances are they still wake up panicked in the middle of the night, check their work email on their phones in the bathroom and...
Perfect Day, a start-up producing whey and casein via microbial fermentation (minus the cows) is giving fans a first taste of its animal-free proteins via a limited edition release of ice cream sold directly to consumers via its website.
Given sparkling waters typically contain just two ingredients - carbonated water and natural flavor – you’d assume key players are primarily competing on price, branding, distribution clout, and so on. But there are meaningful differences in taste between...
When the founder of the refrigerated bar brand OHi decided 18 months ago to expand her business from Hawaii to the mainland she thought it might take some time to educate retailers and shoppers about the category she was helping to build, but she was...
When you think of a successful leader, who do you envision? Someone experienced? Someone with a wide support network? Someone whose mettle has been tested and proven?
Potato products giant McCain Foods has dipped its toes into the plant-based protein arena via a strategic partnership and lead investment in New York-based start-up NUGGS, which has developed a plant-based nugget using pea protein.
With a few notable exceptions (think oatmilk, and Grainful’s savory oat dishes) oats have not made significant inroads beyond the cereals and snacks aisles, say the entrepreneurs behind Pop Oats. But could novel processing techniques unlock completely...
4th & Heart - best known for its grass-fed ghee – has closed a $7.6m series C funding round led by Harbinger Ventures, with support from Cambridge Companies SPG, Blueberry Ventures, Boulder Food Group, Monogram Capital Partners, Finn Capital Partners,...
