FOOD FOR KIDS

Juicy Juice path to growth will be through better-for-you new production introductions, says CMO Ilene Bergenfeld.

Juicy Juice evolves to meet parents’ concerns about sugar

By Mary Ellen Shoup

Parents are monitoring sugar content in their kids’ food and beverage products more closely than ever, presenting traditional ‘kid-friendly’ categories such as juice with an opportunity to create more low- to no-sugar options.

GoGo SqueeZ BlastZ pouches are available in 4‐packs (MSRP $2.99 to $3.49).

GoGo SqueeZ targets tweens with new BlastZ fruit pouches

By Elaine Watson

BlastZ - the latest innovation from GoGo squeeZ – is designed to attract new consumers to the burgeoning fruit squeezers category by appealing to kids that have outgrown apple sauce but are still looking for a convenient fruit snack, says associate brand...

ColorKitchen extends the shelf life and vibrancy of natural colors

ColorKitchen extends the shelf life and vibrancy of natural colors

By Elizabeth Crawford

Thousands of anecdotal reports collected by the Center For Science in the Public Interest and others correlating artificial dyes, such as Red 40, with behavior problems have prompted some parents to seek naturally colored products – many of which fall...

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