Food labeling and marketing

All aboard the artisanal food bandwagon

All aboard the artisanal food bandwagon

By Caroline Scott-Thomas

Many consumers are rejecting processed food and reconnecting with their food supply – and major food manufacturers are getting on board with a new wave of products dubbed ‘artisanal'.

Not great for the waistline... but it's 'all-natural'...

Poll: Do we need a clearer definition of ‘natural’?

By Elaine Watson

In the world of food marketing, perception is everything. Consumers want foods that sound wholesome, friendly, and above all “natural” – although they are rarely able to articulate what this means.

Court dismisses ‘processed’ fiber case

Court dismisses ‘processed’ fiber case

By Caroline Scott-Thomas

A Chicago district court has dismissed a complaint alleging that General Mills and Kellogg Company should have specified on-pack that their Fiber One, Fiber Plus and other bars contained “processed” fiber.

Consumer groups file complaint over ‘stealth’ PepsiCo ads

Consumer groups file complaint over ‘stealth’ PepsiCo ads

By Caroline Scott-Thomas

Consumer groups have filed a complaint with the Federal Trade Commission (FTC) against PepsiCo and its subsidiary Frito-Lay, claiming that it uses deceptive and unfair marketing techniques to attract teenage customers.

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