First Lady Michelle Obama is due to appear on the Dr. Oz show to discuss two issues that are part of her Let’s Move initiative – improvements to the school lunch program that go into effect this year, and updates to the Presidential Youth Fitness Program.
The Food and Drug Administration (FDA) has said it intends to examine consumer understanding of fortified foods, to work out whether people consider generally unhealthy snack foods to be healthier if they contain added nutrients.
General Mills claims it has improved the nutritional profile of 68% of its product line by sales volume since 2005, reformulating to include more fiber, calcium and whole grains, and less sodium, saturated fat, trans fat and added sugar.
The Center for Science in the Public Interest (CSPI) has challenged Welch Foods over its marketing of fruit snacks, fruit cocktails, spreads and juices as ‘heart healthy’ – and Welch’s has rebuffed the accusations, calling them misguided.
Marketers traditionally have focused their attention on the under-50s – but over-50s in the United States still have enormous spending power, and food marketers shouldn’t ignore them, says a new report from the Nielsen Company.
The more we move, the slimmer we will become, right? However, with ballooning obesity rates over the past 30 years, research suggests that this is not the case. US adults are moving more than ever – but eating more than ever too.
Age is the single most important factor determining when and where Americans eat, according to a new report from market research organization Packaged Facts, which suggests ways that food companies can respond to shifting demographics and eating habits.
The Center for Science in the Public Interest (CSPI) has taken aim at McNeil Nutritionals’ Splenda Essentials sweetener in a lawsuit filed in a California district court, alleging that the fortified sweetener’s marketing violates consumer protection laws.
Digital marketing firm and couponing giant Valassis has introduced a new Facebook app for consumers to access coupons and savings directly on Facebook, combining the company’s digital coupon distribution expertise with Facebook’s sharing and graph functions.
Lack of physical activity is not likely to be a key factor in Western obesity rates, according to a new study published in the journal PLoS ONE, which suggests that over-consumption of calories is the biggest culprit.
A US district court judge has ruled that individual corn refining companies will need to defend false advertising charges in an ongoing dispute over the industry’s right to describe high fructose corn syrup (HFCS) as ‘corn sugar’.