When launching a brand online, startups may be tempted to focus first on marketing direct-to-consumer from their website rather than through a third-party retailer, such as Amazon, but according to the founder and CEO of the fast-growing, plant-based...
Bone broth has taken off in recent years as consumers embraced the collagen-packed savory liquid, but despite the number of market entrants, few have made bone broth as convenient and easy to prepare as instant soup, according to emerging brand Parks...
As an influential early-adopter of the incubator model that has spread throughout the CPG food and beverage industry in recent years, Chobani continues to push the boundaries of the entrepreneurial ecosystem by fine-tuning its program and recruitment...
Entrepreneurs hoping to disrupt an established category dominated by large companies and well-known brands could gain a significant strategic advantage by launching first online where they can leverage positive consumer reviews and social media, advises...
Layn Corp. has registered its hemp-derived CBD business based in Indiana as HempRise LLC, which will operate as a wholly-owned subsidiary of the global botanical extracts and plant-based ingredients company.
While many manufacturers continue to grouse about updating their Nutrition Facts Panels to comply with Nutrition Label Reform, General Mills not only has rolled out the changes for its “Big G Cereals” ahead of the upcoming deadline, it also took the opportunity...
As part of Nestlé’s goal to make 100% of its packaging recyclable or reusable in the next five years, baby food giant Gerber is teaming with TerraCycle to collect, clean and remold hard-to-recycle but extremely popular single-use containers, including...
The rapid growth of pre-prepared foods in supermarkets shows that shoppers want quick convenient options for dinner. However, the rise of meal kits suggests that many Americans also want to cook more from scratch, but need extra help, says the president...
After entering 450 US Whole Foods locations across 43 US states earlier this year, UK-based The Meatless Farm Co, has launched its meat-free products at New York City restaurant, Pomodoro Rosso.
As new food technologies emerge, such as cell-cultured meat and new fermentation-based ingredients, younger generations such as Gen Z and millennials are more open and quicker to embrace these new advancements, according to a consumer perception survey...
As the largest minority in the US and with a buying power predicted to reach $1.7 trillion by 2020 – an estimated $95 billion of which goes to CPGs annually – the US Hispanic and Latino population represents a powerful consumer segment with which most...
The already fast-growing, oat-based nutrition bar and bite company Bobo’s is hoping to turbo-charge its ecommerce sales 200-300% in the next year with help from insiders at Amazon as a participant in the online retailer’s exclusive, invitation-only Emerging...
Storytelling is one of the most potent tactics food or beverage brands can use to win over consumers, who have become more interested in the story behind the products they’re purchasing, says Innova Market Insights in its top trends for 2020 report.
With online sales of food and beverage representing only a small fraction of total sales, many established brands have taken a wait-and-see approach to e-commerce – focusing instead on tried-and-true retail channels – but according to the e-commerce management...
