Retail

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5 strategies to engage with online shoppers

'Winning at shelf' is less important than 'winning at couch'

By Elizabeth Crawford

Once considered a top priority for a food or beverage brand’s success, ‘winning at shelf’ is now only “somewhat important” as the ongoing coronavirus pandemic reshapes how consumers plan and shop for groceries and how manufacturers and retailers engage...

Picture: Impossible Foods

Impossible Foods lands in 350 Sprouts stores

By Mary Ellen Shoup

Impossible Foods is rolling out the Impossible Burger to 350 Sprouts Farmers Market stores in 23 states starting this week, bringing its total retail footprint to more than 10,000 locations across the US.

Coca-Cola names new president of Coca-Cola North America

NEWS IN BRIEF

Coca-Cola names new president of Coca-Cola North America

By Mary Ellen Shoup

The Coca-Cola Company has named Alfredo Rivera as president of Coca-Cola North America. Rivera most recently served as president of the beverage giant's Latin America group overseeing business operations across 40 countries.

Ardent Mills expands retail flour business with new production lines and pack sizes

NEWS IN BRIEF

Ardent Mills expands retail capabilities and production

By Mary Ellen Shoup

Flour and ingredients company Ardent Mills has made significant updates and investments to its retail and production capabilities to better meet booming demand in the baking industry.

General Mills finds more families report eating breakfast together

General Mills finds more families report eating breakfast together

By Mary Ellen Shoup

Three quarters of families with school-aged children now report being able to spend more time together eating at the breakfast table, promoting an uptick in cereal consumption, according to a new survey commissioned by General Mills Big G cereals.

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