Specialty food used to be reserved for special occasions and accessible only to those who could afford its premium price, but increasingly specialty food is becoming everyday food sold at everyday prices that are accessible to more people.
Big food manufacturers have increasingly recognized that their scale and robust supply chains aren’t enough to stay competitive and turn around years of little to no growth, and are refocusing their efforts on restoring consumer trust, says Rabobank.
The term ‘clean’ is popping up more and more in food branding and in consumer vernacular, but its definition is as foggy as ‘natural’ and ‘healthy,' according to Mintel.
Home Chef meal kits - which roll out in selected Kroger stores later this summer in standalone coolers – will target the significant subset of consumers that buy into the meal kit concept but don’t want to commit to a subscription, says Home Chef chief...
When Cedarlane Natural Foods launched its ‘plant-powered’ foods back in the early ‘80s, many retailers weren’t ready for hummus and tofu meals. Today, they are carving out reams of space for these kinds of items and the industry’s biggest CPG giants are...
While consumers still respond to the convenience of popping open a bag of chips, their mindset around snacking has expanded to products that promise a sense of culinary adventure, conscious-sourcing, unexpected ingredients, and satiating benefits.
HelloFresh, which recently edged ahead* of Blue Apron to take the #1 spot in the US meal kit market, has recently launched meal kits in 581 Giant Food and Stop & Shop stores and started experimenting with prepared food vending machines in Europe....
While entering a high growth category might be tempting, companies might actually have better luck – and longer-term success – if they launch “explosive innovation” into a “hibernating” category, according to a top executive at Kodiak Cakes.
Even though frozen pizza is notorious for being loaded with sodium, saturated fat and preservatives, plant-based brand Sweet Earth Enlighted Foods sees it as the perfect vehicle to improve the health of Americans as well as the planet.
Urban Remedy partners with Kate Upton to develop meal plans
Urban Remedy – a brand specializing in ‘ultra-fresh’ organic ready-to-eat meals, snacks, and cold pressed juices – grew sales by nearly 100% vs the previous quarter in the first quarter of 2018, driven by the rapid expansion of its ‘store within a store’...
PepsiCo Venture Group is on the lookout for emerging brands offering premium, functional products that also offer consumers benefits that they can easily understand and “feel” – two key indicators of long-term success, according to a company executive.
Colorado startup FoodMaven has an ambitious goal to reclaim some of the estimated $200 billion of revenue lost annually in America due to food waste by redirecting oversupplied food from manufacturers and producers to restaurants and institutions through...
At the intersection of the crowded cold-brew coffee category and the highly competitive energy drink segment, the founders of startup Bold Brew Coffee saw an opportunity to bring something new to each space.
It’s easy to look at the Annie’s brand now – which achieved double-digit household penetration during former president and CEO John Foraker’s tenure – and think the company never took a wrong turn on its path to center-store ubiquity.
Large food corporations growing through bolt-on acquisitions isn’t anything new and will continue, but what is changing are the structures and programs big companies are putting in place to tap into the mindset of emerging startup brands.
