New research from the Columbia University Mailman School of Public Health has found that not all fiber is created equal when it comes to lowering the risk of cardiovascular disease (CVD) and inflammation.
While retailers’ practice of displaying an overabundance of fresh produce, baked goods, meat and dairy alongside shelves stacked deep with staples effectively boosts sales by enticing consumers to buy more, it also costs the industry a whopping $37m a...
The terms ‘prebiotic’ and ‘probiotic’ are appearing on a growing number of food & beverage brands, while another term – ‘postbiotic’ – is also starting to emerge. But food marketers should do their homework before slapping these terms on their wares,...
Snacking behaviors evolved in a few key ways over the past few years as consumers balanced familiarity with health and wellness and are now looking to expand and diversify their snacking routines, says Brigette Wolf, VP, global head of SnackFutures at...
In a highly competitive industry in which 80-85% of new products fail in the first two years, natural grocery distributor KeHE consistently picks winners and fosters growth among emerging brands thanks to several key initiatives, including its TrendFinder...
Emerging indoor farming company Square Roots has opened a new modular farm in Springfield, Ohio, where the company will be able to reach local customers in Cincinnati, Columbus, and Dayton metropolitan areas with its fresh, locally-grown salad mixes and...
Recently strengthened self-regulatory efforts to curb marketing of unhealthy foods and beverages to children still do not go far enough to “meaningfully protect” children, argue public health advocates after new analysis reveals “loopholes” in the Children’s...
Ongoing strain from the pandemic and increasing financial pressure related to rising inflation are causing consumers to reprioritize their health and wellness goals, and by extension their food and beverage purchases, according to new research from the...
Adoption of grocery e-commerce and delivery continues to increase even as the pandemic has lapped its two-year mark and foot traffic at grocery stores has picked back up, noted 1010 data which tracked the growth of Instacart over the past two years (2019-2021).
Most Americans believe that organic is healthier for people and the planet than conventional, but they also lack a fundamental understanding of the standard and as such give more weight to single-issue label claims when deciding what to purchase – underscoring...
Recently named incoming Organic Trade Association CEO Tom Chapman inherits a strong organization that helped make organic mainstream and double industry sales during outgoing leader Laura Batcha’s tenure of nearly a decade, but which now must address...
By replacing the shrink wrap around multipacks of canned tuna with paperboard cartons, The Bumble Bee Seafood Company not only achieved an ambitious sustainability goal ahead of schedule, but it also unlocked unexpected marketing, retail and consumer...
Doolies – the latest innovation to emerge from General Mills’ G-Works corporate venture studio – is a fruit- and fiber-packed snack for young kids designed to “help your kid go #2 with ease.”
Led by a PepsiCo alum turned beverage entrepreneur, OCA is carving out a spot for itself in the growing 'clean' energy drink category with a simple ingredient deck which includes 120mg of caffeine from green coffee extract.
While regenerative agriculture resonates with rising consumer interest in sustainability, it can be difficult to explain in snappy marketing sound bites and callouts – prompting natural and organic meat company Applegate to try a different approach through...
In its largest expansion to date, Gotham Greens is doubling the size of its greenhouse capacity from 600,000 to over 1.2 million square feet this year unlocking new regions, national distribution at key retailers, and getting one large step closer to...
Koidra, an intelligent automation (IA) startup based out of Seattle, has raised $4.5m in a seed funding round to bring its data intelligence technology to precision and controlled environmental agriculture sectors.
From reishi to lion’s mane, ‘medicinal’ mushrooms are gaining traction in foods and beverages, buoyed by growing interest in adaptogens and immunity, says Four Sigmatic CEO Tero Isokauppila, who caught up with FoodNavigator-USA at the Natural Products...
Above Food has been quietly building a plant-based foods portfolio which spans plant-based seafood to plant-based cheese, and its market presence is about to explode with the unveiling of a disruptive, more sustainable, oat processing technology that...
While plant-based beef patties and grounds, pork sausages and chicken nuggets abound, seafood alternatives are still relatively scare – representing a significant, and fast-growing, opportunity that innovators and investors alike are moving quickly to...
The overall plant-based foods sector reported a significant slowdown (but still positive) growth for 2021 vs. 2020 with plant-based meat sales seeing flat growth while other categories grew by single-digits for the year, according to new data released...
With fresh leadership and a portfolio intended to address a consumer's every need state, Laird Superfood is on a strong path towards significant long-term growth and profitability, said the company's new president and CEO Jason Vieth at the...
While consuming saturated fats increases blood cholesterol, meta-analyses suggest this does not translate into increased risk of cardiovascular disease, say researchers.
Many indoor farming companies - while noble in their pursuit of providing consumers with access to locally-grown produce with a longer shelf life and free from pesticides and other contaminants from conventional field farming - have struggled to create...
As the line between functional and fun blurs, foods and beverages no longer need to fit neatly into the “healthy” or “treat” categories – they can simultaneously offer the lifestyle and health benefits consumers want and serve as the rewards they crave,...
Often recognized for its urinary tract health benefits, a recent clinical trial also found that daily consumption of cranberries may lead to improved cardiovascular health.
Worth an estimated $1.94b globally in 2020 and slated to grow at a compound annual rate of 17.7%, according to Research & Markets data*, the plant-based yogurt category is hitting its stride, even as manufacturers struggle to balance nutrition, mouthfeel...
Health and wellness positioned products may account for only a small portion of the food and beverage industry’s overall dollar share, but they are disproportionately driving dollar growth alongside organic, which often outpaced its conventional counterparts...
Three years since first debuting its ClearFlo modifying ingredient technology used to reduce sensory off notes of stevia, Cargill is debuting a single solution and combination of the two: EverSweet stevia + ClearFlo, giving food and beverage manufacturers...
Tattooed Chef, a rapidly-growing plant-based frozen foods brand, is entering new categories beyond the frozen foods aisle and into refrigerated snack bars and snacking chips.
After two years of lockdowns and uncertainty during the pandemic, consumers simultaneously are desperate to let loose and enjoy life and to reinstate a sense of self-control – creating a complicated marketing landscape that intelligence experts at Mintel...
Sophie's Kitchen is gearing up to significantly expand distribution of its plant-based seafood portfolio of chilled, frozen, and shelf-stable pea-based seafood analogues including its most recent product launch -- fish burgers -- which CEO Miles...
The natural energy drink set is buzzing with activity and Rowdy Energy is gaining strong consumer traction with the highest repeat rates in the category, and a new line of thermogenic, calorie-burning energy drinks targeting female consumers, an untapped...
At a time when plastic packaging is emerging as a top concern among environmentally-conscious consumers, plant-based meat company No Evil Foods' decision to switch from fully compostable packaging to paper cartons with plastic inserts may appear...
Nature’s Fynd - a startup growing protein-packed food from microbes with a fraction of the environmental footprint of meat or dairy – is launching refrigerated breakfast patties featuring its ‘Fy’ nutritional fungi protein in selected Whole Foods stores...
Plantish has raised $12.5m in seed funding to scale up the production technology for its plant-based whole-cut salmon fillets, which will first enter fine dining restaurants by late 2023.
Tate and Lyle - which has been marketing its PROMITOR soluble corn fiber for several years as a prebiotic that can support bone health by boosting calcium absorption and retention - says it is also exploring its potential to support cognitive health,...
With consumers placing more weight on the type and amount of fat in packaged food when selecting purchases, a group of five better-for-you brands are teaming up to ensure shoppers understand key nutritional differences between oils and how they are processed....
Two years into its US debut, Green Cola -- a stevia-sweetened, zero-calorie soda brand -- is pushing into new retail accounts to compete against the likes of Diet Coke and Diet Pepsi.
Ten years after its debut, upcycling pioneer Barnana continues to push the boundaries of would-be wasted bananas and disprove naysayers with a trio of diverse, savory snacks launched in as many years while simultaneously navigating the uncertainty of...
From a flurry of keto snacks and functional-but-fun beverages, to firms making more proactive claims about their impact (or lack thereof) on the environment, check out our first trendspotting gallery from the Natural Products Expo West show in Anaheim,...
CPG companies with more diverse leadership and which intentionally engage a consumer base that more accurately reflects the racial composition of the US population are attracting shoppers and growing faster than brands that over-index among white shoppers,...
Third-party meal delivery service DoorDash is debuting its DoorDash Accelerator for Local Goods, a program designed to support local packaged food brands owned by women, BIPOC, immigrant, and transgender entrepreneurs.
The drop in US sales growth of natural and organic products following the 10% pantry-stocking surge early in the pandemic will linger well into 2023 – dropping to less than 4% before starting to climb again slowly to about 5% in 2024, according to analysis...
DSM is gearing up to launch commercial quantities of upcycled canola protein isolate extracted from Non GMO rapeseed at a new facility in Dieppe, France, later this year, and says it is seeing interest from firms spanning plant-based meat and dairy, to...
Better-for-you frozen foods brand The Real Good Food Company is on course to hit between $140m and $150m in net sales by the end of the year with a long-term goal of becoming a $500m brand, owing to a new production facility coming online this month and...
For the father and son behind start-up Planet Based Foods, declining sales of meat alternatives that closely mimic animal products is not a harbinger of dwindling consumer interest in plant-based options, but rather a natural evolution of the trend that...
Compounds from hemp hulls called N-trans caffeoyltyramine (NCT) and N-trans-feruloyltyramine (NFT) may support liver and metabolic health, according to new data from AI-phytonutrient pioneers Brightseed.
Dream Pops is rolling out its latest plant-based indulgent extensions into the shelf-stable confectionery and sweetened syrups categories, which CEO and co-founder David Greenfeld says will challenge the likes of industry incumbents Hershey, Ferrero,...
