While the sugar-free kids’ beverage company Hapi Drinks was the only one of the 10 startups in PepsiCo’s Nutrition Greenhouse North American’s inaugural class to receive the coveted $100,000 grant awarded by the accelerator, all of the participants –...
One of 15 startups pitching at Rabobank’s FoodBytes! event in San Francisco, Planetarians uses a proprietary process to transform defatted oilseeds – the dry matter left after oil extraction - into high-protein, high-fiber ingredients that are now being...
One of the main goals of effective branding and packaging is to set a product apart from the competition, but how this is achieved is fundamental to whether a product will be embraced or shunned by consumers.
Many millennials worry about nutritional gaps in their diet, but would prefer to get what they need from food rather than popping pills, says GEM, a Los Angeles-based online subscription business delivering whole food based daily ‘bites’ containing 15...
While the food and beverage industry is virtually oozing with innovation as entrepreneurs launch category-breaking and -making ideas at a rapid-fire clip, the full potential of many new products and companies is held back by lackluster branding that a...
As conscious consumerism gathers momentum, retailers, investors and shoppers all are scrutinizing companies’ values more closely and looking to support brands that are focused on more than just profits.
Shaka Tea, Bushel, and Toast Ale scooped the top prizes at FoodBytes! San Francisco 2019, Rabobank’s 15th global pitch competition for food and ag startups, after wowing judges with their innovative products and business models.
60-second interview: Mike Mauzé, founding partner, VMG Partners
If you walk into someone by mistake as you push through the crowds at the Natural Products Expo West show these days, you are just as likely to find yourself apologizing to an investor as a retail buyer searching for hot new brands. But what does all...
While modern wisdom may favor launching fast and iterating quickly based on consumer feedback, the director of innovation at Endangered Species Chocolate says when it comes to packaging and branding it is better to slow down and invest in consumer research...
Following the lead of many other established food & beverage players, Mars, Incorporated is launching a new accelerator to help early stage food-focused companies fast-track growth in exchange for access to the energy and ground-level market insights...
The frequency with which food and beverage startups in the US secure multi-million dollar investments in early fundraising rounds might lead some entrepreneurs to believe earning capital is easy – but the founder of the moringa company Kuli Kuli says...
Springboard – a Kraft Heinz platform dedicated to nurturing and scaling ‘disruptive’ US brands - has unveiled its second incubator class, spanning lupini bean snacks, seed-packed bars, plant-based yogurt, ancient grain snacks, and cold pressed almond...
As recently as a few years ago, the words food and tech were incongruous together, but today they signal a booming industry that is ripe for innovation, and according to the VP of business development at the Israel-based incubator The Kitchen, the combination...
When seeking investor support or trying to woo customers, companies not only need to describe their product, but they also need to explain the problem that the product or brand solves, according to the CEO of SmartCatch.
