The health burden of obesity, measured by the number of quality-adjusted life years lost, has more than doubled from 1993 to 2008, according to a new study published in the American Journal of Preventive Medicine.
The US Department of Agriculture (USDA) has added its voice to the debate on soda tax and the prevalence of overweight and obesity, saying that a 20 percent price increase would make a significant difference.
The global market for satiety, fat burning and other weight management ingredients grew about seven percent in 2009 to be worth $7.5bn despite low consumer awareness of specific ingredient benefits, Frost & Sullivan reports.
Children prefer the taste of foods branded with images of popular cartoon characters and choose those foods more often than unbranded ones, according to research from Yale’s Rudd Center for Food Policy and Obesity.
Sugary soda consumption at Harvard’s Brigham and Women’s Hospital in Boston fell by 26 percent when researchers added a temporary tax, adding weight to the argument for soda taxes, the study’s authors claim.
Stevia suppliers have been partnering with sugar companies with the aim of blending the two sweeteners for more sucrose-like taste and lower calories – but the success of hybrid sweeteners relies on consumer acceptance.