Well represented in key at-home eating categories of sauces (Rao's Homemade), yogurt (Noosa Yoghurt), and frozen entrees (Michael Angelo's and Rao's), Sovos Brands highlighted the performance of the company's largest brand Rao's...
Boulder-based Sovos Brands is building out its portfolio of what it calls 'one-of-a-kind brands' with a signed agreement to acquire Birch Benders, the #1 'just-add-water' pancake and waffle mix in the natural channel.
Instead of hitting pause on its R&D work to focus on more basic ‘mission critical’ business functions (e.g. supply chain challenges) during the ongoing pandemic, better-for-you pancake and waffle mix brand Birch Benders has reinvigorated its approach...