Post Holdings will remain under the leadership of interim CEO Jeff Zadoks for the foreseeable future as CEO Robert Vitale undergoes radiation and chemotherapy for a recently discovered and removed malignant tumor.
As Kellogg Co. moves forward with spinning out its $2.7bn iconic cereal business under the new WK Kellogg Co., it is embracing a three-prong strategy that will enable it to rebuild market share lost in recent years and seize a larger portion of the $10.4bn...
Better-for-you brand Catalina Crunch has released its Pairing cereals line to grow its brand and retail presence by providing an alternative to conventional sugary breakfast cereals, Krishna Kaliannan, CEO of Catalina Crunch, told FoodNavigator-USA.
Executives at Kellogg Co. are neither surprised nor overly worried about the long-term effects of sharp volume declines and a slowdown in sales growth in the company’s second quarter, noting the company has “lots of dry powder … to drive real quality...
Natural cereal brand Three Wishes is tapping into a tried-and-true nostalgic flavor for its latest limited-time-offering with s'mores, as the brand looks to capitalize on the demand for better-for-you and allergen-conscious food products, brand CEO...
Kety-friendly cereal brand Magic Spoon continues to expand beyond its direct-to-consumer roots with the addition of shelf space at Albertsons, Kroger and Walmart, bringing its total retail stores to more than 6,800.
FDA is raising the maximum amount of vitamin D3 that can be added to breakfast cereal and expanding the range of products that can be fortified with the vitamin in response to a petition filed by Kellogg more than three years ago.
Childhood hunger is a serious problem in the US, so at first blush it may appear flippant that General Mills created a full-sized slide that extends from a giant cereal box into a bowl of heart-shaped Cheerio pillows to raise awareness and funds for the...
As children nationwide return to the classroom this week, many caregivers are worried about providing them nutritious food amid rising inflation and the expiration of pandemic-era waivers for universal free school meals – prompting General Mills, Orgain...
While inflation has impacted the entire food and beverage industry, recent data from Euromonitor shows that in certain categories the price of lower-priced items has increased exponentially compared to more modest price increases on higher-priced premium...
Low-carb, high-protein cereal brand Magic Spoon has closed an $85m Series B fundraise led by private investment firm HighPost Capital and will also be making its exclusive retail debut at Target stores nationwide.
Kellogg is steadily, and more quickly than anticipated, recapturing lost distribution and market share in the US cereal market after a factory fire and drawn-out strike last year depleted supply and left it unable to meet demand for all its beloved breakfast...
Fast-growing keto snacks company Catalina Snacks is proving that 'keto' is no longer reserved for the low-carb, moderate protein diet's devotees but has a broader consumer scope and appeal.
General Mills continues to hunt aggressively for acquisitions to build out its five core platforms, including cereal, ice cream, snack bars, Mexican food and pet food, and to consider strategic divestitures as part of a broader strategy to reshape its...
Three Wishes, which serves up peas and chickpeas for breakfast in a low-sugar, high-protein cereal, leverages special edition flavors to create a seasonal holiday buzz, says its co-founder.
For now, the Kellogg Co. believes it can still hit its full year profit targets – but executives warn it may be a close call as an ongoing strike at US cereal facilities drags on, compounding already challenging supply-chain and inflationary challenges...
Post Holdings is experiencing a reversal of growth trends across its business, in which its foodservice unit is driving most of the recent sales momentum, compared to one year ago when its retail business was experiencing unprecedented growth.
Kellogg Co missed analysts' sales forecast for its fourth quarter of 2020, during which it faced pandemic-related headwinds, including unexpected supply constraints of multiple marque brands and the continued slowdown of at-home purchases as some...
Pandemic-fueled demand for nostalgic, convenient foods combined with innovative, cross-category launches help fuel a “strong quarter” for Post Consumer Brands’ US cereal business, despite supply constraints related to COVID-19 absenteeism at a production...
New research from General Mills suggests cereal is shaking free from some of its negative stereotypes as consumers look for relief from pandemic-related pressures, including balancing tighter budgets due to lost jobs, wanting to maintain their families’...
Fourteen food companies made global data intelligence company Morning Consult’s 2020 50 Most Loved Brands list, which analyzed more than 150,000 consumer interviews conducted by the firm in June and July 2020.
Three quarters of families with school-aged children now report being able to spend more time together eating at the breakfast table, promoting an uptick in cereal consumption, according to a new survey commissioned by General Mills Big G cereals.
With its full assortment of cereals returning to store shelves this month, Post Holdings expects to regain some of the share it lost in recent months in the segment to competitors that were faster to rebuild their assortment and resume promotions after...
General Mills launched direct-to-consumer brand sites that could quickly ship products to consumers to better support shopping during the pandemic -- a strategy that helped increase its share of net sales from the e-commerce channel in categories most...
After years of steady decline, sales of cereal have rebounded dramatically during the coronavirus pandemic as consumers sheltering in place who once skipped breakfast in the face of long commutes now have time – and no other options – to eat at home.
With Expo West canceled and instore sampling off the menu for the foreseeable future, New York based high protein, low-sugar gluten-free startup Three Wishes Cereal decided to get creative…
Unlike many emerging brands, which have had to ramp up - on in some cases create from scratch - e-commerce capabilities during this pandemic, Magic Spoon has been a direct-to-consumer business from the outset, and sales are going through the roof, say...
Emerging brand HighKey is betting on the next wave of growth coming to the cereal category, which co-CEO Joe Ens says will be the expansion of low-carb, sugar-free, high-protein products.
After temporarily pulling back commercial support for cereal last year to offset other investments in the category, Kellogg Co. is going all in on the segment with ramped up advertising and innovative new launches planned across multiple iconic brands....
General Mills’ strategy to accelerate top line growth by investing heavily in categories that have been declining, slowing or becoming increasingly crowded may seem counter-intuitive, but according to CEO Jeff Harmening, it is working.
Natural and organic cereal pioneer Barbara’s, which makes the popular Puffins line, is breaking free of the “dull … white and neutral tones” that dominate packaging in its category, with a bold redesign that favors oversaturated colors and “a more minimalist...
Americans may be eating less cereal now than in years past, but that doesn’t mean manufacturers in the category should give up on the US, which remains the largest consumer of cereal per capita globally, according to a new report from Packaged Facts.
Direct to consumer cereal brand Magic Spoon has raised $5.5m in a seed funding round led by Lightspeed Venture Partners as it seeks to take its keto-friendly wares to a wider audience.
If super low carb, zero-sugar, keto-friendly cereal sounds like a super niche opportunity, think again, says Catalina Crunch founder and CEO Krishna Kaliannan, who is already generating “close to a million in monthly sales” via his website just a year...
The Cereal School sugar-free cereals have taken off in online sales (selling out of stock multiple times since launching in November last year). Now the brand is hitting its stride ready to take on the wave of new customers, says co-founder Dylan Kaplan.
On its quest to become more than a cereal company and reverse years of negative growth, Kellogg has expanded into new categories including snacks and has been revitalizing some of its core brands. But has it been a success?
Child-directed TV advertising of high-sugar breakfast cereals has been linked to higher intake of those sugary cereal brands among preschoolers, a study conducted by researchers at Dartmouth-Hitchcock Medical Center concluded.
Shortcuts, hacks, and time-saving workarounds to breakfast are on the rise with the emergence of on-the-go items such as Kellogg’s joyböl smoothie bowls designed for the busiest of consumers.
Mondelēz has teamed up with Post Consumer Brands, Post Holdings’ cereal division, to launch several cereal products using flavors of its long-established cookie and cracker brands, including Honey Maid, Nutter Butter and Chips Ahoy.
A new Whole Grain Stamp from Oldways Whole Grains Council gives manufacturers another tool to standout on store shelves and tap into consumers’ rising interest in products made with whole grains, and in particular ancient grains.
Baked oat bar brand BOBO’s could double revenues in 2017 (vs 2016) if it continues on its current growth trajectory, says the CEO of the Boulder-based brand, which has just raised $8m in a Series A funding round led by Boulder Investment Group Reprise...
Oats not for breakfast is a novelty that has its pros and cons, Grainful co-founders Jan Pajerski and Jeannine Sacco said. But they also said Americans seem to be catching on.
It might not have attracted as much media attention as quinoa or chia, but sorghum – a home-grown gluten-free grain that is every bit as attractive in the nutritional and sustainability stakes - is steadily gaining traction in food applications, not least...
Back when Elizabeth Stein added granola to her brand’s portfolio in 2012, ingredients such as 'ancient grains' were a novelty. As the category becomes more saturated, Purely Elizabeth now stands out with a probiotic granola offering.
