Chocolate

Study: Consumers see craft chocolate as ‘novel and exciting’

Study: Consumers see craft chocolate as ‘novel and exciting’

By Mary Ellen Shoup

Premium packaging and label design, unique brand backstories, and products that evoke novelty and excitement are highly-sought-after product attributes for craft chocolate consumers, according to research conducted by food scientists in Penn State’s College...

Nielsen: How do sales of sustainable products stack up?

Nielsen: How do sales of sustainable products stack up?

By Mary Ellen Shoup

Sustainability-related claims on food products are popping up more frequently and while still just a small fraction of market, items mentioning sustainability outperformed the growth rate of total products in their respective category, according to Nielsen.

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