Even as General Mills adopts an ‘always on’ approach to mergers & acquisitions, it remains dedicated to driving organic growth through innovation by deploying elite tiger teams to identify consumer problems and then develop and test solutions-oriented...
Despite efforts in recent years to disrupt the roughly $5b fruit snack market with better-for-you options made with more, whole or only fruit, the category remains dominated by legacy products high in added sugars and fillers and low in nutritional value...
CHUM Fruit Snacks founder Benjamin Bartley says parents "want cleaner ingredient lists, a sustainable story, breakthrough benefits not yet seen and above all, originality."
Kind has waged war on sugar-laden snacks by dumping almost 50,000 pounds of sugar in New York City’s Times Square to promote the launch of its all-natural Fruit Bites.