Juicy Juice path to growth will be through better-for-you new production introductions, says CMO Ilene Bergenfeld.

Juicy Juice evolves to meet parents’ concerns about sugar

By Mary Ellen Shoup

Parents are monitoring sugar content in their kids’ food and beverage products more closely than ever, presenting traditional ‘kid-friendly’ categories such as juice with an opportunity to create more low- to no-sugar options.

Naked Juice to revise labels in settlement with CSPI

PepsiCo: ‘We listened to the CSPI out of concern for our consumers’

PepsiCo to revise Naked Juice labels in settlement

By Rachel Arthur

PepsiCo will make several modifications to the way it labels and markets Naked Juice, in an agreement that ends litigation filed by the Center for Science in the Public Interest (CSPI) in October.

Source: iStock

Three trends driving sales of 100% juice even as sugar debate rages

By Elizabeth Crawford

Rather than viewing the ongoing demonization of sugar as a potential threat to sales of 100% juice, manufacturers in this space could spin the trend as a growth opportunity even though their products are high in naturally occurring sugar, according to...

Chuck Casano: 'I think lots of people are moving from juices to smoothies because they don’t want all the fiber removed from their fruits and vegetables'

'The frozen smoothie packs have been generating triple-digit growth for the past three years'

PITAYA Plus outlines mission to turn America’s smoothies hot pink

By Elaine Watson

It’s flaming pink, packed with fiber and magnesium, fruity, but not too sweet, and growing like crazy in the frozen smoothie pack market, says Chuck Casano, who is on a mission to do for Pitaya what Sambazon did for açai berries and KonaRed is doing for...

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