The Great Recession of 2008 may be long over, but the penny-pinching it inspired in consumers and their subsequent shift to store brands is not – prompting national brand marketers to explore new ways to reach consumers and downplay the competitive threat...
The dramatic rise of coffee pod sales in the U.S. has been a rare bright spot for the retail category in the past few years, but the platform’s days at the top may be numbered, according to Euromonitor International analysts.
As the U.S. economy continues to recover, less expensive store brands are starting to lose their appeal – creating a long-awaited opportunity for national brands to regain market share that they lost during the great recession, new consumer research suggests.
The past decade in the US has seen declining calorie intake and a leveling off of obesity rates, which a new study says may be due to a longer term shift in Americans’ dietary and health behavior, independent of recent economic turbulence.
The place of private label products in the grocery store has been cemented by the economic downturn as many categories have continued to grow, according to a new report from market research organization IRI.
The American Peanut Council is expecting that the current economic climate will prompt an increase in demand for peanuts as manufacturers look to them as a potential replacement for more expensive tree nuts.