In the ten years since HelloFresh launched and helped pioneer the meal kit category, the company has evolved to offer consumers more of what they want – convenience, diversity and sustainability – and in doing so is capturing larger orders and a greater...
Setting up a fresh food ecommerce operation from scratch is not for the faint hearted, as the eye-watering sums spent by some meal-kit/meal delivery brands have proved. But for retailers, lifestyle brands, CPG brands or others interested in a slice of...
Terra's Kitchen CEO: Strategics are eyeing up meal kit players now...
As shockwaves from the Amazon/Whole Foods deal continue to reverberate throughout the food industry, Albertsons has struck while the iron is hot via a deal to acquire Plated – one of the leading brands in the burgeoning meal kit market – for an undisclosed...
High prices and the fear of being locked into a recurring subscription are the top two factors deterring Americans from embracing meal kit services, according to a new survey, which found that Millennials are the most receptive to the concept, but only...
There’s a very likely chance that Amazon will come to dominate the meal kit category, according to market research analyst Howard Waxman at Packaged Facts.
As big CPG firms continue to dip their toes in the burgeoning direct to consumer meal kit and meal delivery space, Nestlé USA has acquired a minority interest in Freshly, which supplies weekly shipments of fully prepared meals to consumers in 28 states.
Are meal kits the next big thing in food, or a black hole into which to pour large sums of cash chasing the latest fad? Investors are in different camps on this, acknowledges Terra’s Kitchen CEO Mike McDeVitt, but there’s no doubt that meal kits meet...
It's been a tough few years for the meat sector, said Meagan Nelson, associate director for fresh growth and strategy at Nielsen. Despite the many new roadblocks for the category (think non-meat protein competition and meal kits), there are strategies...
By blurring the line between subscription boxes and home delivery meal kits, industry newcomer SoBakeable takes the best parts of each category to create a unique business model that promises sustained consumer engagement – an essential component that...
Boston Burger Co. is an institution for Beantown residents, especially for the city’s many university students and tourists who learned about the joint from Guy Fieri’s Diners, Drive-ins, and Dives TV show.
Grocery stores continue to step up their game against the competitive threat of subscription home delivery meal kits by improving their similar offerings as in the case of Ahold USA’s partnership with cookbook author and blogger Gina Homolka of Skinnytaste.
While the meal kit market is attracting new entrants on an almost weekly basis – prompting many observers to predict an imminent shakeout – the entrepreneurs behind One Potato, a Los Angeles-based brand targeting families with organic fare, insist they...
Meal kit delivery service Chef’d sets itself apart from increasingly stiff competition and advances its mission to “cultivate and curate experiences of love through food” by teaming with the American Diabetes Association to offer easy-to-make dishes designed...
The top complaint of most consumers of the increasingly popular meal kits is the extensive individual containers needed for each prepared ingredient and the waste generated by packaging for doorstep delivery, but Terra's Kitchen has a solution.