United Sodas of America’s recently appointed president, Dan Herndon, is taking a practical hands-on approach to growing the low-sugar soda company, as the brand focuses on expanding in select channels and deploying capital efficiently to maintain a sustainable...
Wholesome Yum’s Zero Sugar Honey Substitute, made of monk fruit, allulose and tapioca fiber blend, reigns as the brand’s most popular product since its launch two years ago to fill in gap of zero-sugar honey products in the market, Maya Krampf, founder,...
As consumers become increasingly wary of sugar content, CPG companies are meeting the demand for zero-sugar products with the help of natural sweeteners, a trend set to gain momentum in the US as regulators and scientists push for reductions.
CPG companies reducing sugar content to meet WHO and other health organization guidelines are increasingly relying on a variety of natural sweeteners, as the industry walks a precarious line in meeting those reduction goals and consumer demands, according...
Energy drinks might be on the cusp of the next better-for-you evolution, which will see natural sweeteners gain over sugar and artificial alternatives, as the market overall continues to see high demand and strong unit growth, Scott Dicker, market insight...
Monk fruit has gained popularity as a natural sweetener, and is poised for growth alongside natural and better-for-you trends as consumers and brands reduce sugar across categories, Monk Fruit Corp.'s GM David Thorrold told FoodNavigator-USA.
Better-for-you beverage brand Swoon is kicking off summer with two new flavors of its zero-sugar beverage - a Barbie Pink Lemonade and Lemon Iced Tea & Raspberry Iced Tea - as the demand for zero sugar products increases, brand co-founder Cristina...
Monk fruit, a high-intensity sweetener, is gaining popularity across premium applications as a clean-label alternative that blends well with others. While it costs more than stevia, tech innovations may bring prices down.
North Carolina based Elo Life Systems aims to commercialize a new natural high-intensity sweetener “inspired by monk fruit” in 2025 that boasts a “cleaner” taste profile, more affordable price tag, and a higher sweetness intensity than monk fruit extracts...
Kids and teens who consumed low- and zero-calorie beverages ended up consuming an additional 200 calories per day compared with those who drank water, according to a new study from researchers at George Washington University.
Synthetic biology specialist Amyris has embarked on a mission to capture 30% of the global stevia sweeteners market by 2022 with a Reb M sweetener produced from cane sugar by a modified yeast strain, that it claims gives it a clear competitive advantage...
New Jersey-based FlavorHealth is aiming to commercialize a novel natural high-intensity sweetener with a flavor profile it claims is much closer to sugar than stevia by 2019 or 2020.
Senomyx has “achieved a fermentation strain proof of concept” for the production of siratose, a new zero-calorie, high-potency sweetening compound found in trace levels in monk fruit.
The use of natural sweeteners is growing rapidly – they were used in one in five new non-caloric drinks launched last year – but it is still dwarfed by other sweeteners, according to a new report from Canadean.
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