Attempts to reach a federal GMO labeling solution have failed miserably to date. However, a bipartisan deal requiring mandatory GMO labeling (via smartlabels, symbols or as yet undetermined wording) thrashed out in the Senate on Thursday looks like it...
Becoming non-GMO certified can help brands attract new consumers and boost sales, but it also could alienate existing shoppers if manufacturers are not careful, cautions Asian sauce maker San-J.
Data from Label Insight* shows that one in five (21%) snack, energy or granola bars in the US now makes a non-GMO claim of some kind – making it the leading category for non-GMO claims, compared with an average of 4.2% for all the grocery products in...
While supporters of Rep. Mike Pompeo’s Safe and Accurate Food Labeling Act (HR1599) welcome its proposal to create a national standard for non-GMO claims, the Non-GMO Project says this would confuse shoppers by creating a competing label underpinned by...
Food ingredients produced using ‘synthetic biology’ techniques – such as Evolva's vanillin, which is made from genetically engineered baker’s yeast - do not qualify for the Non-GMO Project Verified stamp, says the Non GMO Project.
A class action lawsuit filed in California accuses Whole Foods Market of misleading consumers by advertising and selling Almond Breeze products with non-GMO Project verified labels before they had officially achieved Non-GMO Project verified status.
With all the attention GMOs have received in recent months—good and bad—confusion in the marketplace has inevitably followed, as consumers scramble to make sense of the pro- and anti-camps’ arguments and product manufactures scramble to keep track of...
The majority of the leading US supplement companies are working on using non-GMO ingredients in their formulations, said Cal Bewicke, CEO of Ethical Naturals Inc (ENI), as the company launches non-GMO vitamin C.
The new non-GMO formulations of Original Cheerios and Grape Nuts might be made without ingredients from genetically engineered crops, but they also come with fewer vitamins - although brand owners General Mills and Post Foods won’t say why.
Californian natural flavors firm Blue Pacific has joined a growing number of ingredients suppliers to go through the Non-GMO Project Verified certification process.
As consumer and retailer demand for third party-verified non-GMO product labels shows no signs of slowing, NSF International announced that it will join the Non-GMO Project as a technical administrator in early 2014.
Booming consumer desire for GMO-free products has been the driving force behind Barbara’s efforts towards non-GMO certification, says its vice president of marketing.
Star-K Kosher Certification has begun providing triple inspections to certify plants and products as non-GMO, organic and kosher, which it says can save companies time and money on individually conducted inspections.
Whole Foods Market has partnered with the Non-GMO Project in order to raise consumer awareness of genetically modified organisms (GMOs) in foods, as part of the project’s first Non-GMO Month, Whole Foods said.
Whole Foods Market has partnered with the Non-GMO Project to test for the presence of genetically modified (GM) ingredients in its private label products in order to independently verify them as GM-free.
