Perfetti Van Melle

Trident is one of the brands being sold by Mondelēz to Perfetti Van Melle. Pic: Mondelēz

Analyst reaction to transaction

Mondelēz sells part of gum business to rival Perfetti Van Melle for $1.3bn

By Anthony Myers

Mondelēz International has announced it has entered into definitive agreements to sell its developed-market gum business in the United States, Canada and Europe to Italian-Dutch company, and European rival, Perfetti Van Melle Group for $1.350bn.

Spit out: Gum declines continue in the US

Datagraphics

Spit out: Gum declines continue in the US

By Oliver Nieburg

Chewing gum sales in the US have continued to fall in the first half of 2017, according to data from IRI, but Hershey is bucking the trend.

Mondelez International CEO and chairman Irene Rosenfeld receives 31% compensation hike

Mondelez CEO Rosenfeld bags $28.8m in 2012

Mondelez International chairman and CEO Irene Rosenfeld has been awarded a 31% rise in compensation in 2012 taking her total annual earnings to $28.8m, according to a company filing.

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